Telemundo 47 and NBC 4 New York’s “Proyecto Innovación” subsidy program returns with more funds in 2021 – Telemundo New York (47)


FORT LEE, NJ – (Jan 8, 2021) – Telemundo 47 / WNJU, NBC 4 New York / WNBC and Comcast NBCUniversal Foundation will introduce their competitive grant program, Project Innovation for the fourth consecutive year when grant applications open on the 8th January 2021. Those local nonprofit organizations that are helping communities move forward, fostering a culture of equity and inclusion, creating avenues for people to participate and volunteer in community engagement efforts, fostering the next generation of storytellers and providing young people with the tools they need to be successful in multiple disciplines, including entrepreneurship, they are encouraged to submit a grant application for Project Innovation in or in english in between January 8 and February 12, 2021.

“Local nonprofit organizations have been on the front line throughout the pandemic, offering essential services and working 24 hours a day to support our neighbors in need,” said Cristina Schwarz, President and General Manager of Telemundo 47. “Project Innovation is one of the most important vehicles of our station to recognize these good works and celebrate their success. We strongly encourage tri-state nonprofits to participate in this year’s grant round. Regardless of the language they speak or the neighborhood they serve ”.

Telemundo 47, NBC 4 New York and Comcast NBCUniversal Foundation will award a total of $ 315,000 (compared to $ 225,000) to up to 12 community organizations in participating markets in May 2021. In total, across all participating markets, A total of $ 3,475 million will be awarded to eligible nonprofits, compared to $ 2,475 million awarded in previous years.

“Our grant program benefits local nonprofits that share WNBC’s commitment to diversity, opportunity creation, civic engagement and community service,” said Eric Lerner, President and General Manager of NBC 4 New York. “Through our partnership with the Comcast NBCUniversal Foundation we have raised additional funding for Project Innovation and are going to award more money to many more community organizations than ever before. This will make a difference in our neighborhoods and generate positive social change. “

To learn more about the program, join an informational webinar on January 27 at 1 PM. Confirm your attendance here. Access the rules and program eligibility at To access information in English, including the grant application, as well as the rules and program eligibility requirements, visit

Featured in 11 markets including New York, Telemundo 47 and NBC 4 New York will select and award grants to eligible nonprofits located and operating in New York, with a budget of more than $ 100,000 (defined by presentation plus organization’s recent IRS 990-N), and whose programs are helping solve everyday community problems in any of the following four grant categories:

1. Community Participation: Programs that allow people to participate and volunteer in their communities.

2. Culture of Inclusion: Programs that promote equitable access, opportunities and resources for traditionally underrepresented communities.

3. Next Generation Storytellers: Programs that promote access and develop avenues for emerging talents, diverse voices, and underrepresented youth to explore careers in news, entertainment, sports, and the arts.

4. Youth Education and Empowerment: In-school and out-of-school programs that equip youth with the tools they need to be successful, including STEM / STEAM education and youth entrepreneurship.

Participating markets in Project Innovation 2021 include: New York (WNBC, WNJU), Southern California (KNBC, KVEA), Chicago (WMAQ, WSNS), Philadelphia (WCAU, WWSI), Dallas-Fort Worth (KXAS, KXTX), Boston (WBTS, WNEU, NECN), Hartford, CT (WVIT, WRDM), Washington, DC (WRC-TV, WZDC), Miami-Fort Lauderdale (WTVJ, WSCV), San Francisco Bay Area (KNTV, KSTS ) and San Diego (KNSD, KUAN).

For more information on the competitive grant program, Project Innovation, including a list of past winners from the local area, click here. Follow the show on social media at @NBCUFoundation and #ProjectInnovation.



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