Who was YouTuber Mava Chou, victim of harassment and who died at the age of 32?

“I regret to announce the death of Maëva, which occurred yesterday at the end of the day. I ask you to respect his family by not trying to find out more. It only concerns those close to him. Just have a thought for her and especially for her children. “ Thursday, at the beginning of the afternoon, the best friend of Maëva Frossard announced her disappearance on the latter’s Facebook account, with the consent of the family. News quickly relayed on social networks where hundreds of messages of sadness and anger were exchanged about the one who was known as Mava Chou.

La Genevoise, who celebrated her 32th birthday on December 11, recounted her daily life and confided on the Internet since 2015 via her YouTube channel, her account Instagram, his page Facebook or its website (mavachou.fr). Recipes, decoration, tips, contests, product placements, online clothing store, videos and photos, over the years, this entrepreneur has won the loyalty of tens of thousands of Internet users who were passionate about her life as a mother. that she shared in great detail. In January 2018, she appeared with her husband and her four children on TFX in the program “We exchanged our moms” where her mode of education “Perfectionist and strict” had been opposed to that of a more permissive mother. “This conception of education is shared by his companion Adrien. But if Maëva dispenses with the principles of old-fashioned living, that does not prevent the family from being well in its time. These fused parents are ultra-connected. They even have their own YouTube channel, on which they share their way of life ”, described the program about him.

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During the summer of 2018, it is a fulfilled young woman who crossed the milestone of 100,000 subscribers on YouTube. In the 19.45 on M6 and in an article from World, she had brought her testimony on the theme of family YouTube channels that feature children. “I don’t want my children to become protagonists of my channel. But they are part of my daily life… and they want to be filmed. It is I who hold them back ”, had she assured our colleagues. In November 2018, she looked forward to the sequel with optimism. “Today you are opening up possibilities and perspectives for the future. You also allow me to have beautiful gifts, a good income, I can live comfortably, spoil my children and for that I say thank you ”, she had declared to the attention of her subscribers. “We are often asked how Adrien and I are doing to keep our bond after so many years as a couple. We never really lost our child’s soul. We still have that touch of madness, that humor that we normally lose when we get older. We make fun of each other, we tease each other, we laugh, we do a lot of second degree between us. He is not only the father of my children, he is also my best friend. ”

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Maëva had met the one who would become her husband and the father of her four children (Libbie, Léo, Théo and Chloé) when she was only 15 years old. In April 2011, she had the pain of losing her son Gabriël after five months of pregnancy. A tragic event that she had never really mourned. Her partner, computer enthusiast, shares the pleasure of confiding freely on social networks and has his own YouTube channel. Together, in 2017, they launched Ghost’N’US Paranormal and present themselves as “Ghost hunters located in the Grand-Est region” evolving and progressing in “The discovery of this world of the paranormal”. But this beautiful family balance was in fact much more fragile than it appeared. In January 2019, the couple divorced while staying under the same roof. In April 2019, Maëva, Adrien and their four children even moved together in a huge white house in Châtel-sur-Moselle (rented with option to buy) that they liked to restore and decorate. But the start of the 2019 school year had sealed the end of their long relationship and the Swiss had announced their final separation in early 2020. “I retired from the networks a few days ago. I needed to breathe a bit and that’s why there was no story, post or video on YouTube. It’s just a tough time, there are ups and downs. At the moment, it’s rather low, a lot of tensions, things to be settled ”, she wrote on January 28, 2020.

While everything seemed to be going smoothly, this separation had become as complex as it was toxic. Between jealousy, resentment and conflict of interest, their relationship had soured over the months. In May 2020, when she moved with her new husband to a small village in the Vosges, between Nancy and Colmar, Maëva had reported the tensions and the lack of constructive dialogue with her ex-husband. On February 11, 2021, she wrote to have “Passed through several very complicated weeks physically and morally” and announced a week later to have “Filed complaints with the National Gendarmerie” for identity theft, cyberstalking and pornographic comments on Twitter against him and that of his eldest daughter. March 20, 2021, Le Parisien / Today in France published an article titled “When Internet Fame Turns Into a Nightmare” reporting the flip side of the couple’s popularity on social media. By making Internet users spectators of their daily lives, Maëva and Adrien have made themselves vulnerable to criticism and attacks targeting their privacy and in particular their children. Having become dependent on the income linked to their influencer activity, they were unable to stop in time the unpacking of what should have remained private and the infernal spiral of digital harassment.

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In recent months, the couple have been in legal disputes over custody of their four children. A very anxiety-provoking situation for the mother of the family. On December 6, a few days before her 32nd birthday, she posted on Instagram a photo of her emaciated face, marked by fatigue (see above). “I was not in great shape the last few days”, she wrote. “It’s not in great shape for about two years”, she confided in what will remain her last video on YouTube, posted on December 15. “I have a lot of personal concerns, physically, it’s not in great shape.” Last week, she appeared smiling in the middle of the snow-capped mountains of La Plagne. On the evening of December 22, Maëva Frossard passed away. Engaged in the fight against academic and digital bullying, Jeremstar had been in contact with the young woman. “We were talking a lot lately and Maëva could no longer bear the surge of hatred she suffered daily”, did he testify on Friday. “Since 2015, Maëva has been the victim of harassment in packs on social networks and at the heart of endless controversies.” According to our information, a few days ago, she had confided in front of the camera to journalists from the program “Seven to eight” for a subject which was to be broadcast soon on TF1.

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