The choice of model is determined by each person’s priorities
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According to Laurin Bogushevich, founder and CEO of the car sales company Deals on Wheels, at least 60 percent of new cars sold in Lithuania are various types of SUVs, crossovers and other high-clearance models. According to an industry connoisseur, the popularity of these cars has grown in geometric progression over the past decade.
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“The demand for SUV models will definitely not decrease in the near future, because buyers love these cars very much. The wave of popularity came to us a little later, but since Lithuanians discovered themselves and started buying SUVs, this desire has arisen in most consumers, ”comments a market expert.
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According to L. Bogushevich, the choice of each model is always determined by the needs of the family – if only a higher seating position is important to buyers, then a B-segment crossover, such as the Mazda CX-30 or Peugeot 2008, is quite enough. Of course, there are often buyers whose needs are unique, but these people often also know very well what they want.
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“Every family has different needs, so the requirements for the size of the car, the capacity of the cabin, the number of seats and the capacity of the trunk are different. However, in most cases, the top of the priority list indicates that it must be an SUV, ”says the expert.
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Safety equipment is especially important when choosing a new vehicle. According to L. Boguševičs, most consumers are very pragmatic in this respect, because they believe that if they and passengers sit higher during a traffic accident, the possible injuries will be less dangerous.
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This image of an urban SUV is not only determined by the subjective views of consumers. In 2019, SUV models already dominated tests conducted by the US Institute of Highway Safety Insurance (IIHS).
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Test results show that driving a vehicle with a higher ground clearance has a 50 percent lower risk of injury in a serious car accident than driving a hatchback or classic sedan.
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Tends not to overpay for sportiness
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Although there is a lot of talk about the driving characteristics of the city SUV, it is really important only for a relatively small number of buyers, notes L. Bogoguevic. According to a market expert, most consumers are not even particularly interested in dynamic characteristics. For the most part, value for money is much more important.
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