Jakarta, CNBC Indonesia – National car sales in September broke the sales record in one month with 84,113 units. This achievement is 73.24% higher year-on-year (yoy) from September 2020 sales.
Meanwhile, sales for the January-August period rose 68.67% yoy to 627,537 units of cars sold.
The government’s stimulus push through PPnBM (Sales Tax on Luxury Goods) 0% seems to have succeeded in stimulating the enthusiasm of the Indonesian automotive industry. Seeing that the program is bearing fruit, the government has decided to extend the granting of a 100% PPnBM discount until the end of 2021.
Sales of family cars with a capacity of 6-7 people still dominate national car sales in September 2021.
Releasing new models is one of the best strategies to boost car sales. This can be seen from the ranking of the 2nd and 3rd best-selling cars in September 2021, which are the latest models.
The CNBC Indonesia Research Team has summarized the order of the best-selling cars in September 2021. The following is the list:
New Advance 1.3 G 2019
New Rush1.5 GR Sport 2021
New Rush 1.5 GR Sport A/T 2021
Raize 1.0T GR CVT One Tone New 2021
Veloz 1.5 GR Limited 2021
Raize 1.0T GR TSS CVT One Tone New 2021
Xpander 1.5L Ultimate (4X2) A/T
Raize 1.0T GR CVT Two Tone New 2021
New Avanza 1.3 E 2019
CITY HB RS
Toyota became the most popular brand in September by placing eight of its car models out of the top 10 best-selling cars. Toyota has a sales portion of 40.6% of total car sales in September 2021.
The car of a million people, the Toyota New Avanza 1.3 G 2019, is the best-selling car champion in 2021. Sales of the Avanza in September 2021 are 3,608 units with total sales for 2021 are 21,700 units. Avanza has a market share of 6.2% of total national car sales and is the largest.
The Avanza sales grew tremendously, amounting to 1,270.3% year-on-year (yoy) compared to September 2020 sales.
There are three new car models that immediately occupy the top position, namely New Rush1.5 GR Sport 2021, New Rush 1.5 GR Sport A/T 2021, and Veloz 1.5 GR Limited 2021. Although they are still ‘children yesterday afternoon’, the sales growth of these three cars remarkable.
New Rush1.5 GR Sport 2021 model registers 117% sales growth month-to-month (mom) since the first launch in August.
Meanwhile, New Rush 1.5 GR Sport A/T 2021 grew 86% mom and Veloz 1.5 GR Limited 2021 grew 321% mom.
CNBC INDONESIA RESEARCH TEAM
(ras / ras)