Hope for Sale
Rioux, in his thirties, divides his life between Montreal and Los Angeles. Although his chords resonate with dozens and dozens of commercial successes, from Justin Bieber to Charlotte Cardin to Katy Perry and Celine Dion, he is both disconcerting and inspiring in his humility. We understand that he has his eyes turned to the future, not to the past. He dreams of specializing in studio production and deeply desires to combine pop with more cinematographic music.
It is a successful bet on Hope for Sale, Chiiild’s debut album, released on July 23. Ultra-catchy melodic lines mix with grandiose orchestral flights as well as vaporous, floating textures, all behind the warm and moving voice of his accomplice Ayal (alias xSDTRK). And the groove is never far away: big funky bass awaits us around the corner. This unique amalgam, they baptize it ” synthetic soul “; it was the title of their first microalbum.
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From Montreal clubs to Jimmy Kimmel Live!
When Pierre-Luc Rioux sums up his musical journey, we immediately understand how he came to develop this recipe.
electronic dance music] on guitar, on stage. Although David Guetta was not very well known at this time, I play on top of some of his tracks. In 2011, I met by chance in Montreal a close collaborator of David Guetta. I mention to him that if they ever need a guitarist, I’m available. To my surprise, they call me back. I play on success Titanium. I do the full circle from playing over his music on stage to playing with him in the studio! I am starting to receive offers from other artists to contribute to their recordings. 2015: I move to LA. In 2021, I’m launching my first album with Chiiild “,” text “:” 2004: I play in clubs in Montreal. I accompany house, electronic and EDM music DJs [electronic dance music] on guitar, on stage. Although David Guetta was not very well known at the time, I play on top of some of his tracks. In 2011, I met by chance in Montreal a close collaborator of David Guetta. I mention to him that if they ever need a guitarist, I’m available. To my surprise, they call me back. I play on the success Titanium. I do the full circle of playing on top of his music on stage to playing with him in the studio! I’m starting to receive offers from other artists to contribute to their recordings. 2015: I move to LA. In 2021, I am launching my first album with Chiiild “}}”>2004: I play in clubs in Montreal. I accompany house, electronic and EDM music DJs [electronic dance music] on guitar, on stage. Although David Guetta was not yet well known at this time, I play on top of some of his tracks. In 2011, I met by chance in Montreal a close collaborator of David Guetta. I mention to him that if they ever need a guitarist, I’m available. To my surprise, they call me back. I play on success Titanium. I do the full circle from playing over his music on stage to playing with him in the studio! I am starting to receive offers from other artists to contribute to their recordings. 2015: I move to LA. In 2021, I’m launching my first album with Chiiild
, he synthesizes. And in the midst of this meteoric rise, he specialized in composition of music on picture (for television, cinema or video games) at the Dazmo studio in Montreal.
From the release of Chiiild’s first microalbum, released in 2020, success was evident. The room Pirouette, alone, has more than 9 million plays on Spotify. Moreover, the duo were invited to perform this piece, as well as their new single, Sleepwalking, on the American late night show Jimmy Kimmel Live! on ABC last June. Just that!
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So why is the name of the group not on everyone’s lips in Quebec? playlists Canadian and Montreal artists on listening platforms. It is perhaps because we have not yet done a lot of television in Quebec “,” text “:” It’s hard to say. We are on several playlists of Canadian and Montreal artists on listening platforms. It is perhaps because we have not yet done a lot of television in Quebec “}}”>It’s hard to say. We are on several playlists Canadian and Montreal artists on listening platforms. Maybe it’s because we haven’t done a lot of television in Quebec yet., explains Rioux. It is true that television still strongly contributes to crystallize the presence of artists in the collective consciousness. It is also true that Chiiild is part of the team of the Avant Garden label, a division of Island Records, whose market mainly targets English-speaking North America. The explanation is therefore quite simple: there was no major French-language advertising campaign targeting the Quebec market in order to introduce the public and the local media to this little local gem.
