[이데일리 함지현 기자] As the holidays continue with the strong cold weather, hobby items that can be enjoyed indoors rather than outdoor activities are attracting attention. In particular, products aimed at kidults (adults who pursue children’s sensibilities) seem to be popular. (Photo = Connect Wave) According to ‘Danawa’, a price comparison service of Connect Wave (119860) on the 29th, it can be enjoyed indoors as a hobby. Demand for purchasing existing game consoles, Lego, and PC parts has increased.
As a result of Danawa comparing the transaction amount of related categories from December 4 to 24, compared to the same period of the previous month (November 6 to 26), LEGO 214%, Nintendo Switch 32%, exclusive game console 4%, content voucher 32%, CPU It rose 29%.
A dedicated game machine refers to a portable PC game machine. It is classified as a ‘Handheld PC’ or ‘UMPC (Ultra-Mobile PC)’. Although it has a small appearance like a portable game console, it has laptop-level hardware built in, allowing you to enjoy programs and games running on a desktop PC without difficulty.
Content vouchers mainly consisted of game-related products such as PlayStation Network (PSN) and Sony Interactive Entertainment (SIE) PlayStation Store gift cards, the 4th Korean version of Nintendo’s Animal Crossing Amiibo Card, and Microsoft Xbox Game Pass Core Korea. .
Due to the impact of high inflation, there are also products that reflect the trends of ‘small but certain happiness’, which means pursuing small but certain happiness, and ‘cost-effectiveness’, which is psychological satisfaction compared to price. For example, keyboard transactions, which increase satisfaction while gaming, grew by 15% compared to the same period.
In the case of keyboards, gaming-specific keyboards such as the Abco HACKER K515 axis-exchangeable side RGB lighting double injection gaming mechanical keyboard and the Abco K517 retro mechanical keyboard were popular. These products can be purchased for as little as 30,000 won. The CORSAIR K70 RGB PRO keyboard costs close to 200,000 won, but is considered a highly satisfactory product in that it is optimized for gaming.
A Danawa official said, “Due to the sudden cold weather in December and the end-of-year atmosphere, demand for kidult products that can be enjoyed indoors rather than outdoors has increased.” He added, “While the popularity of related products is expected to remain for the time being, the high price issue has led to an increase in the demand for kidult products that can be enjoyed indoors rather than outdoors.” “It is expected that the proportion of products with higher psychological satisfaction will be maintained rather than products,” he said.
