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The New It Bag: The Row Margaux – Celebrities’ Latest Fashion Craze

Forget the baguette bag. For winter 2023, the stars’ interest lies in a completely different type of accessories. You will have understood, it is the bag The Row Margauxbut you still need to know what it looks like, and how the trend was launched in order to be able to adopt it with flying colors.

Tendance sac The Row Margaux : the new it bag that celebrities are snapping up

It’s no longer a secret, “quiet luxury” is considered one of the most major fashion trends of 2023. First adopted by Kylie Jenner, then by Jennifer Lawrence for the purposes of filming her next film, “discreet luxury” subsequently seduced the most popular model of the moment, Kendall Jenner. So much so that her stylist Dani Michelle has made it the key word in her new wardrobe.

Lately, the superstar and best friend of Bella Hadid, has set her sights on the irresistible sac Margaux signé The Row. And it bag fought over by the most followed fashionistas around the world. And we had to wait until Paris Fashion Week Spring-Summer 2024 for the trend to truly take hold, partly thanks to it.

All in all, although more and more world stars had succumbed to it before that, the virality of this handbag was proven when the look The Row by Kendall Jenner was shared by thousands on social networks. If her trench coat-inspired shirt and black ruffled skirt caught the eye, it’s nothing compared to the bag Soft Margaux The Row that she wore in the streets of Paris. A model imagined by the famous twins Ashley and Mary-Kate Olsen, who launched their luxury house in 2006. Since then, every fashionista has wanted it.

Also read:

The Row, Soft Margaux : the bag trend that we will see everywhere this winter 2023

Regularly out of stock, this sac The Row has become the obsession of the most connected women of our generation. Starting with Rosie Huntington-Whiteley, who also named it her fashion essential of the year. Proof of this is that the top model has been spotted on several occasions with her bag Soft Margaux 12. A minimalist version, smaller than the Margaux 15 et 17.

Last August, Rosie Huntington-Whiteley also combined her total ecru look with this model chosen in intense black. Subsequently, at the beginning of September, she wore it with a sober “quiet luxury” outfit. Understand, with a loose white t-shirt, black tailored pants, ecru sandals and XXL sunglasses. The opportunity for the public to (re)discover the sac The Rowwhich Jennifer Lawrence also wore last July in the streets of New York.

Since then, on TikTok, the hashtags #therow and #therowmargaux have accumulated 119.7 million and 834,100 views respectively. Which, let’s face it, is completely insane. So, whether we admit it or not, the tendance sac The Row is indeed here and is very likely to inspire fast fashion brands to offer alternatives at affordable prices.


2023-10-13 15:51:40
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