The film “The Serf” collected 2 billion 944 million rubles in Russian cinemas, it follows from the data of the state system of cinema tickets registration in the UAIS at 13:15 Moscow time. Thus, the comedy went around the camp of the former leader – the sports drama “Upward Movement” and became the highest grossing domestic film in the history of Russian distribution. “Upward movement” held the first place for two years – since February 2018. If we take into account foreign paintings, then the “Serf” is now second only to “Avatar” by James Cameron, who collected 3.6 billion rubles in 2009.
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Klop directed by Klim Shipenko was released on December 26, 2019. The film was shot by the production company Yellow, Black & White and the KIT group of companies (Cinema and Television, owned by Gazprom Media) with the participation of Russia 1 TV channels (included in VGTRK) and Super (Gazprom-Media). 160 million rubles were spent on creating the picture, the film paid off in the very first days of the rental. The film was also supported by the Film Fund, allocating 25 million rubles. on a refundable basis and 35 million rubles. – on the irrevocable.
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The main character in the film is the son of a prominent businessman Grisha. He finds himself in the XIX century, where he becomes a groom. According to the plot, in reality, all the people around him are actors, and everything that happens is a psychological experiment on the re-education of major. The main role in the comedy was played by Milos Bikovic, who had previously played in such films as “Ice”, “Balkan Frontier”, as well as in the series “Hotel Eleon” (channel STS) and “Grand” (channel “Super”).
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According to the magazine “Film Distributor’s Bulletin”, the film was the leader of the New Year rental. It was watched by every third viewer who came to the cinema on holidays (this is 37% of the ticket office). According to the UAIS, a mark of 2 billion rubles. box office picture overcame January 10.
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In total, from January 1 to 8, 2020, Russian residents spent 4.1 billion rubles to buy movie tickets, and 83% of this amount went to Russian-made films.
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