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Further openings in Germany – more locations planned

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From: Martin Henning, Oliver Schmitz

Pepco’s first German branch opened in Berlin on April 28, 2022 (Edit) © Pepco

Budget discounter Pepco opened its first branches in Germany in 2022. Further locations are already planned. The expansion at a glance.

Berlin – In the battle of the discount giants, Kik, Action and Co. get another contender. Polish company Pepco opened its first store in Germany on April 28, in the Boulevard Berlin shopping centre. Other localities followed to the east. But it shouldn’t stop there, because Pepco has big expansion plans.

Pepco expansion: Several new openings in Germany – all locations at a glance

  • Berlin: Schlossstrasse 10
  • Chemnitz: Road of Nations 2-4
  • Cottbus: Sielower Chaussee 38

Above all, to offer clothing and household items at a particularly reasonable price: this is Pepco’s concept. The inexpensive discounter has grown enormously in recent years and months and also wants to continue expanding on the German market. After the first branch in Berlin, further locations in Chemnitz and Cottbus will follow in October 2022. Before Germany Pepco 2021 already has several branches in Austria opened.

This is Pepe

The Pepco Group Company was founded in 1999, but under a different name. The head office is in London.

opened in 2004 the first Pepco store in Poland.

Pepco follows a similar concept like Kik, TK Maxx or the booming stock market.

Pepco assortment: The discounter sells homewares, upholstered furniture, fashion accessories, shoes, cosmetics, toys, and clothing for children, men, and women.

Pepco is behind it the furniture group Steinhoff International Holdings, which also included the furniture discounter Poco Domäne until 2018.

Pepco currently has more than 2,900 stores with over 23,000 employees across Europe.

Pepco Germany: will the discounter come to NRW? Where the next branches will open

Pepco still has big plans in Germany. In spring 2022, the discounter announced that further branches in other German cities would follow. Moreover Pepco had already named Dresden and Leipzig as possible locations. The focus was and is initially clearly on East Germany.

In the long term, however, Pepco could also go to West German states such as North Rhine-Westphalia expand. The company makes it clear that in principle no region is excluded. “We are constantly looking for suitable rental properties and partners to expand our branch network in Germany,” says the discounter’s website. The company also mentions some requirements for new locations:

  • In cities with at least 20,000 inhabitants
  • The area should be heavily trafficked shopping street, pedestrian zone or in one Shopping center or business park condition
  • To die retail space should between 450 and 750 m2 be on one level

Thus, among other things, there are also new locations in other major cities such as Munich, Hamburg or Colony conceivable.

Pepco Discounter: Expansion to other countries as well – this is planned for 2023

Shelf in a Pepco store.
In addition to clothing, Pepco also sells household items. © Pepe

Pepco’s mega-expansion continues across Europe. Since its launch in 2004, Pepco has opened over 2,000 new branches in Europe, in addition to Poland, including Italy, Spain, Bulgaria, the Czech Republic, Croatia and Hungary. In Austria, 54 Pepco branches have opened since September 2021. A total of 23,000 people work for the company.

And Pepco also has big plans for 2023. “Following encouraging developments in existing markets, we continue to accelerate our growth program and are now targeting the opening of at least 550 new stores in fiscal 2022/23,” he said. the society. textile economy. And not only in the old countries, but also in the new ones. In early October 2022, Pepco announced plans to enter two new countries each year. Next up is an expansion into Portugal.

Pepco Discounter – all countries and locations at a glance

  • In Germany Pepco has 3 locations
  • In Austria Pepco has 54 locations
  • In Poland Pepco has 1184 locations
  • In Romania Pepco has 415 locations
  • In Czech Republic Pepco has 269 locations
  • In Hungary Pepco has 229 locations
  • In the Slovakia Pepco has 136 locations
  • In Croatia Pepco has 110 locations
  • In Bulgaria Pepco has 125 locations
  • In Lithuania Pepco has 72 locations
  • In Latvia Pepco has 52 locations
  • In Serbia Pepco has 83 locations
  • In Slovenia Pepco has 37 locations
  • In Estonia Pepco has 30 locations
  • In Italy Pepco has 80 locations
  • In Spain Pepco has 69 locations
  • In Greece Pepco has 3 locations (5 more episodes by end of 2022)
  • As of October 21, 2022

(mah/os) Correct and independent information about what is happening in Germany and NRW – here our free 24RHEIN-Newsletter Subscribe to.

The content of this text was updated on October 21st. What’s New: Added information about other German Pepco subsidiaries and updated other details.

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