A boost to consumption of at least 2 billion (but one would be trying to reach 3), with a bonus linked to some types of expenses with cards and ATMs made between now and the end of the year. This is the government’s plan to launch with the August decree, which will be launched this week. In addition to consumption in bars and restaurants, it would be considered to incentivize purchases of clothing or household appliances, among the most suffering sectors, with a discount paid by the State. The discount mechanism is still to be established, whether through a card or with refunds directly to taxpayers. On the other hand, electronic transactions are changing from a supply market to a demand market. The Copernican revolution triggered by the pandemic has overturned the purchasing behavior of Italians. Providing unprecedented acceleration in electronic transactions.
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We would have needed ten years for this cultural / technological leapicThe. A transformation that brings criticism and opportunity. The fight against cash will absolutely benefit and with it the battle against tax evasion. From 1 July the 2 thousand euro cap for physical transactions entered into force. Measure often opposed by merchant associations for too high commissions. In large retailers, digital movements have grown by 20%, reaching two million customers. And the ecommerce channel grew by 170% putting pressure on logistics. It is a pity that the electronic payments sector still has a chiaroscuro photograph in the country.
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Italy still far from the ambitious goal of the cashless society. To say goodbye to cash, to trace everything also in an anti-tax evasion key by stimulating the use of cards and ATMs. Although Italy is one of the countries with the largest number of POS devices, which feed a hard-to-read juniper, electronic payments still struggle to take off. It is the latest report from the Community of the Ambrosetti Forum which includes some of the main players in the payment chain among its members. We should perhaps say it once and for all. In Italy we have two prices: one with VAT and one without, Antonio Patuelli had marked in the press room at the last meeting of the ABI in November. Silence. Nobody contested the claim. Because it hardly resonates “deniable”. To stimulate electronic payments, it is better to reverse the reasoning. By moving the power of the supply chain downstream. This is to the consumer who with his purchasing behavior can favor social changes. Operators must compete with each other. Buy only from those with Pos used to pay the cards. Don’t you have them? Go elsewhere. Simple.
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In support of Patuelli had brought the last audition of Luigi Federico Signorini, deputy general manager of the Bank of Italy, who spoke of an average commission of around 1 percent of the transaction value. On balance, less than the EU average, recorded at 1.2%. Signorini for the truth finds much lower levels for the large-scale distribution which, thanks to the contractual weight, manages to obtain more favorable conditions. While the relatively higher commissions are those applied to small businesses and bars, just the category that hinders them. Like the professionals and craftsmen who pay commissions in line with this average, Signorini explained. Italy remains third last in Europe in terms of per capita card transactions (it was 20th in 2008). It remains at the same modest speed in the direction of a cashless society, with only Romania and Bulgaria slower.
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