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The project is led by actress Alejandra Paredes and filmmaker Xiomara Crespo.
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In order to arrive with a message of empowerment and self-improvement, the initiative arises ¡Hey, reina!, directed by the actress Alejandra Paredes and the filmmaker Xiomara Crespo.
“The objective of the project is to empower women by fostering self-love in order to achieve an impact of their life in society, beginning to make decisions from the limits of what they can or cannot accept in their life,” explains Crespo.
They will present ¡Hey Reina !, a female activism project that seeks to convey a message of appreciation
“Women sometimes tend to self-sabotage everything we have achieved or to believe that what we have done is little or that we are missing a lot, that we have been wrong, that we have many shortcomings … we have reached … I needed and I asked myself: ‘How do I transmit this message?’, which I was inspired by seeing another message ”, comments Paredes.
And it was precisely inspired by the message of the former first lady of the United States Michelle Obama, what did he say Hey Queen! “I landed it on us, I developed it and put the ideas that also came to me, such as, for example, there is a part of the text that says: ‘realize everything you have achieved’ …”, he says.
Once she had the idea of how she would carry out the project, she thought of an ally and the name of Crespo came up, with whom she worked on a short film in 2016. In addition, the filmmaker works in activism with girls from rural areas. “I presented this idea to her … She liked the idea, she fell in love with her and that’s nice, because sometimes things come to you in life that not everything has to be like the typical monotonous work …”, says Paredes.
Key dates of International Women’s Day
Eleven actresses participate who together with Paredes through a video give a message of empowerment. “The slogan that I worked with them is that they spoke to the camera, but instead of speaking as if it were a camera, it was a mirror and each phrase they said was for themselves, as when one looks in the mirror and recognizes oneself, and You are no longer simply looking at your face but you are looking beyond, then in that recognition when you realize everything you have achieved, how valuable you are … you begin to engage in this internal dialogue … ”, Paredes points out.
Intervene Érika Vélez, Hilda Saraguayo, Priscilla Negrón, Marina Salvarezza, Alejandra Suárez, Montse Serra, Noralma Reeves, Pamela Cortés, Katty García, Heydi Ortega Y Prisca Bustamante. The video is available on the Instagram account @alejiparedes.
“Awareness”
Salvarezza applauds Paredes’ initiative. “It was very pleasant to think and see that there are young people like Alejandra who not only think of Women’s Day as a day to receive flowers or chocolates, but that they go a little further, they go to thought, to reflection on the condition of women and it is a very important moment to take a certain measure in fact, not just in word, ”says Salvarezza.
“The idea is precisely to have a stronger awareness, beyond the same day March 8, because the problem of women is not concentrated in 24 hours but throughout the year,” adds the actress, who for more age 30 presents a show with a message against violence against girls and since she was 14 (currently she is 73) she has dedicated herself to defending the role of women, dedicating a play or writing about women.
“We have the right to be heard”
For his part, Negrón says that as soon as Paredes told him about the proposal, he accepted without hesitation. “It is a nice project, a nice message, something that we need to be reminded of all women, that we have a voice and that we have the right to be heard,” she says.
From Hey Queen !, the actress emphasizes that to get the message she is not just an actress, but everyone must be seen so that “that message gets through.” “The project is so beautiful because we all come together to give the same message, if one of those actresses is missing the goal is not completed,” he says.
Regarding the role of women in the field of acting, he points out that there has been an evolution in terms of characters. “If we talk about the 60s, 70s, 80s, the characters of women, it was the suffered woman, the vulnerable woman and now even not only in Ecuador, but throughout the world …”, he refers.
Second edition
According to Paredes and Crespo, they are expected to work on a second edition of Hey Reina! “It started as just this edition, but with Alejandra we saw the immense need to continue speaking and bringing more messages to women and to be able to materialize them in a concrete action later, beyond the messages that we can issue,” says Crespo. (I)
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