Mercedes will gradually increase hers holding in Aston Martin under a technology agreement “Truly revolutionary”, reads a note issued by the British carmaker, which will be the basis of the company’s plan double sales by 2025. The agreement strengthens the existing collaboration between the two companies and provides for Aston Martin’s access to Mercedes technology, including electric and hybrid motors. In a statement, Aston said the deal included “The powertrain architecture and the electrical / electronic architecture for all new product launches until 2027”. Aston Martin has for now refused to indicate in detail which products are planned under the new agreement, but the new one CEO of the British company, Tobias Moers, said the first Aston vehicles using the deal’s technology will be launched late next year.
The manager also said that since “It will take some time to get the technology into different products”, it will be “A boom in new products in 2023”. With the new agreement, Aston Martin has set itself the goal of sell around 10,000 vehicles per year by 2025 and aims for a turnover of around 2 billion pounds. By way of comparison, the British brand sold 5,862 cars last year. Lawrence Stroll, whose investment consortium completed the acquisition of Aston Martin earlier this year, said the 10,000 vehicles will consist of front- and mid-engined sports cars and “A portfolio of new SUV products”, hinting at new high-wheeled models that will join the recently launched DBX on the market. Around 20-30% of Aston’s sales by 2024 will be hybrid models. Stroll finally said the company does not plan to launch an all-electric model before 2025.
By increasing its stake in Aston Martin up to a maximum of 20% the German giant will become one of the major shareholders of the British company. The technologies of the Stuttgart company will be provided “on commercial terms”. Mercedes already owned around 2.3% of Aston Martin shares as part of a deal that included development of a V8 for Aston by its AMG sports division. On the Aston Martin shore, Stroll finalized the deal “A moment of transformation”, adding that “With this new understanding, we secure access to world-class technologies to support our long-term product expansion plans, including electric and hybrid powertrains. This partnership strengthens our confidence in the future “. A future that, starting next year, will see the return of Aston Martin among the official Formula 1 teams.
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