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Why Product Photos Are Important to Increase Brand Popularity

At this time, branding methods and techniques, apart from still relying on print media, are also increasingly using online media and social media.

In terms of branding, there are several things that need to be considered, one of which is the use of product photos that aim to attract the attention of consumers.

If you are a beginner business person, a product photo can be made as attractive as possible so that later the branding process can attract more viewers. But to make product photos, you need to pay attention to styling and shooting techniques.

This technique must be done properly and correctly so that the visual results can look good. To take product photos, you don’t have to use a professional camera. Take advantage of your cellphone camera, then edit the results before you upload them on social media.

There’s no need to be discouraged when you can only take pictures of products using a cellphone camera, not an expensive DSLR or mirrorless camera. In fact at this time the average ability of cellphone cameras is getting better at producing high-quality photos. Another advantage, you also save time because you don’t need to transfer the images to the laptop first.

The photo editing process can be done directly with photo editing applications on mobile phones, such as on mobile devices OPPO A16 or use third party software such as Lightroom, VSCO, and the like. So that your product photos look more attractive, pay attention to the right angle or point of view according to your product. You can get inspiration or various examples of product photos from Pinterest or from Instagram. Use a tripod and mini lighting if needed, plus some tools at home can be used as additional properties.

You can use the 13MP main camera on your phone OPPO A16 or a 2MP Bokeh camera to get a blur effect behind objects. If it is necessary to photograph even small objects, OPPO A16 also able because of the 2MP Macro camera

Lighting is also an important point to be able to produce artistic photos. If additional lighting seems expensive, take advantage of natural light by approaching your window or on the terrace in the morning or evening so that your shots look the best. As for lighting, OPPO A16 has a Dazzle Color feature that can increase the saturation and brightness of the image. If the light feels dim, then you can activate the Ultra Night Mode feature, which can make image objects look alive and colorful.

For you and novice entrepreneurs, you don’t have to worry about taking product photos, relying on your cellphone. You don’t even need an expensive cellphone to be able to produce stunning photos. A real example is Meyani, a young entrepreneur in Batam who can work to market the products of Small and Medium Enterprises (SMEs), through her photo work.
result of phone camera OPPO A16.

This smartphone comes at a price of Rp. 2,499 and is also equipped with 3GB/4GB RAM storage memory, 32GB/64GB ROM and has a microSD memory card expansion up to 256GB.

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