And that is why an important regional press conference was held with the Marcello Coltro, VP de NBC Universal Latin America and executive producer of the show, with the host of the show Carmen Villalobos placeholder image.
Marcello said that it is a program to empower women, it took place in Mexico for four weeks and has women from all over Latin America. It is a different reality show, without elimination per episode, with five experts and mentors. It is a competition with a prize in Cash and a year of work for the winner. Coltro remarked that there were women both in the camera and behind it, but that men also have the responsibility to see these issues.
Carmen maintained that she always liked to empower women and that she found in the program that women can compete and have solidarity. He stressed that the criticisms were always constructive and a comfortable and non-toxic environment for the participants. It was personal and professional growth for her.
As it is a format created exclusively from Latin America, it is possible that it will be successful and be exported to other continents, as has already happened with other programs from Brazil. There are other similar projects of own production such as With Carmen, which confirmed its new season as well as its own Unstoppable School they were presenting.
Then all the conference participants appeared and the questions reflected, of course, the gender gap that continues to exist in Latam. There they said that women do not copy what they do not see and that they open many possibilities to each one. All classes will be available at AND! online latin and the idea is to strengthen the brand in the region, which it has online in Brazil and in Latin America, concluded Marcello.
