Wine connoisseurs often speak in a language of their own that many do not understand. Take advantage of this fact Thjnk Zurich the new digital wine advisor from Denner to stage.
Denner wine consultant
A protagonist humorously translates the technical terms of a small group of friends into their thoughts. Sometimes absurd images arise.
In order to avoid such explosions of thoughts in the future, Denner has now launched the digital wine advisor. With its help you can create your own enjoyment profile and then get suggested wines. The tool also helps to find the right wine for a meal.
The boxes
Responsible at Denner: Rémy Müller (Head of Marketing Communication & E-Commerce), Pascal Trütsch (Deputy Head of Marketing Communication)
Responsible at Thjnk Zurich: Alexander Jaggy (GF Creation), Adrian Merz, Samuel Wicki (Creative Direction), Andrea Bison (GF Consulting), Angela Cristofari (Consulting), Gordon Nemitz (GF Strategy)
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The campaign consists of two spots in total. These will be on TV and on digital channels until the New Year.
Denner wine consultant French
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