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“There are Martians in My PAD” Campaign: Promoting Children’s Myopia Prevention and Treatment

Caption – The Health Bureau launches the “There are Martians in My PAD” children’s myopia prevention and treatment publicity campaign

[Health Medical Network/Reporter Lin Yiting]It is urgent to popularize vision care with 3C products

In the digital age, myopia has gradually become a serious health issue among school children. Children of the α generation are often exposed to 3C products, which makes vision care particularly important. In order to increase the public’s attention to children’s vision health, Taipei The Municipal Government Health Bureau has been actively promoting “high myopia prevention and treatment services” since 102, and launched an innovative promotion campaign this year – “There are Martians in My PAD” children’s myopia prevention promotion campaign, which aims to use interesting storylines , calling on parents to care about vision health together with their children.

Learn how to protect children’s vision health with interesting Mars adventure stories

Using the lively and interesting virtual character “Huo Xiaojin” as the protagonist, through his adventure journey on Mars, he introduces the important knowledge of protecting eyesight to children, and guides parents and children to understand the principles of regular medical treatment, hyperopia reserve and daily eye protection. During the event period, enter the “Taipei City Government’s Health Smart Multi-Star” event website, watch the video “There’s a Martian on My PAD”, and then take a related vision health knowledge test after watching it in full. Those who answer the questions correctly will participate in the lucky draw. A total of more than 650 copies will be provided. 7-Eleven product cards and promotional materials. Through the video, parents and children can learn correct eye protection knowledge together and formulate appropriate protocols for the use of 3C products to protect their children’s visual health.

Comprehensive protection of children’s vision and healthy growth without hindrance

The Taipei City Government Health Bureau has long been committed to children’s vision care, raising the awareness of parents and children on vision care and encouraging them to establish good eye-use habits. Taking this opportunity, the Health Bureau has set up an “Eye Protection Supply Station” to provide relevant vision care resources so that parents can better understand how to protect their children’s vision, and provide links to resources for learning more about vision health.

Eye care supply station launched to provide vision care resources

The Taipei City Government Health Bureau’s eye protection supply stations include the “Taipei City Government Health Bureau High Myopia Prevention and Treatment Zone”, “Taipei City Government Health Bureau Myopia 100 Questions” and “Taipei City Government Health Bureau Perry’s Treasure Map – Vision Care “Picture Book” and other related resources, and produced related PodCast programs for citizens’ reference to raise public attention to vision health. Through correct eye protection knowledge and eye usage habits, let us work together to protect the vision of the next generation.

2023-10-27 04:25:54

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