The District dresses in magenta

The District will dress in magenta after confirming today that the new gastronomic and entertainment center, next to the Convention Center, will be named after the T-Mobile provider, so it will be known from now on as the “T-Mobile District “

“The whole project that was The District is now T-Mobile District,” summed up Federico Stubbe, son, president of PRISA Group, about. This includes Coca Cola Music Hall and all the concepts “announced and to be announced” in the project quoted at $ 175 million and whose opening will be on April 22.

For its part, Jorge Martel, vice president and general manager of the company, stressed that the move is another sign that T-Mobile “strengthens its commitment to Puerto Rico”, after announcing that the official name of the facility will be T-Mobile District.

Martel said the decision to enter was born that “we love the level of quality in this project, the level of technology.”

The negotiation process for the parent to approve the idea and match the terms with the operator ASM Global Y PRISA took a year and a half. On the partners, Martel informed that the supplier’s relationship with ASM Global precedes this move, because it is the one that manages the T-Mobile Arena in Las Vegas, but in reference to PRISA Group he pointed out that “the same or more important is that it is a Puerto Rican company the one that is producing and building El Distrito ”.

The specific investment “we can’t do it,” Martel acknowledged, but recalled that T-Mobile has invested, out of this transaction, $ 450 million in its stores and infrastructure since the scourge of Hurricane Maria until today.

The complex, which has cinemas, restaurants, concert theater and the first Aloft brand hotel in Puerto Rico, is expected to open in its entirety in the coming weeks.

“The residents of Puerto Rico have shown such resilience while rebuilding after one of the worst natural disasters, and we want them to know that T-Mobile is here to support them – this time through a huge 10-year investment in the region,” he said in written statements John Legere, chief executive of T-Mobile United States.

The T-Mobile District was achieved in partnership with the construction company PRISA Group and ASM Global.

This is the first installation that bears the name of the company outside the United States and the first case in Puerto Rico in which the financing structure of a project includes baptizing a project with a brand.

As detailed, the 476,000-square-foot center has a Caribbean Cinemas VIP movie theater; Toro Verde ziplines, a virtual reality game center complete with laser tag, bowling, a wide range of restaurants and a digital display system consisting of 14,000 square feet of LED screens, including one of the largest 4K horizontal screens in the U.S.

In addition, the Coca-Cola Music Hall will serve as the venue for concerts and shows, and its ALoft hotel is the first in the Caribbean.

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