The last month of the first quarter of 2020 has begun, and as usual, speculation is beginning to emerge as to what Tesla’s sales figures will look like in the current quarter. Generally speaking, as CFO Zachary Kirkhorn himself indicated at a conference call in late January, a rather weak quarter is expected, and the coronavirus epidemic brought further pressures in February. As the blog Electrek now reports, Tesla has set internally at least the same delivery target for North America as for the strong fourth quarter of 2019.
Tesla Cybertruck is already boosting sales, keeping momentum without tax credit https://t.co/RYDNKlGOgf by @fredericlambert
– Electrek.Co (@ElectrekCo) March 2, 2020
Well-informed sources would speak of strong demand for Tesla’s electric cars, the blog reports. At least in part, this is due to the launch of the Cybertruck pickup in November 2019, which brought Tesla enormous attention – due to the unexpectedly radical appearance despite several suggestions from CEO Elon Musk, but also because of the starting price, which was even $ 10,000 below that of Musk called a maximum of $ 50,000.
North America is the most important region for Tesla
According to a Tesla club, there are already more than 500,000 pre-orders for the Cybertruck. According to Electrek, however, the electric pickup has the additional effect that many prospective customers come to one of Tesla’s stores to find out more – and then deal with the idea of another Tesla electric car until the Cybertruck becomes available in late 2021 to take. This leads to an increase in demand, writes Electrek.
Overall, Tesla delivered the new record number of 112,000 electric cars worldwide in the fourth quarter, of which a good 80 percent were Model 3. The company does not publish precise breakdowns by region, but an overview for Model 3 in 2019 shows that a good half of these deliveries are in North America followed, making the region the most important for Tesla.
According to Electrek, the overall figures for North America should remain almost stable in the first quarter of this year compared to the final quarter of 2019 – despite the traditional weakness of the car market at the beginning of the year. This would be all the more remarkable, as the last stage of the tax credits for Tesla purchases expired in the USA at the end of 2019, which lastly meant a subsidy of $ 1875. The first deliveries of Model Y, which, according to customers, have been announced for appointments from March 15, should help.
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