Jakarta –
The setting to be a hot spice boosts celebrity popularity. No matter negative or controversial, artists still want to make arrangements to attract public and media attention.
Nanda Persada even revealed that there were celebrities who were desperate to ask to be made fake smells of prostitution. This was disclosed Nanda Persada, Chairman of the Indonesian Artist Managers Association, told detikcom recently.
“I was shocked, until one of the artists told me, ‘Bro, I want to be famous as long as it’s set. What settings, bro, dating an artist who is even more top than me. Or just like this, bro, just my setting, said I was involved. prostitution, allegedly involved in prostitution ‘. I was dumbfounded! ” Nanda’s story recalls her conversation with an artist.
A request like that made Nanda Persada confused. But then he began to understand why. The artist who requests it already understands that being involved in a prostitution case will not be a suspect.
Nanda Persada tried to confirm the request again. The artist in question is still nagging and wants to be involved in prostitution.
“(He said) It’s okay, bro. Because if the image of prostitution is getting more popular, it’s getting more famous. He said that!” said Nanda with a laugh.
“After that, most of the artists were witnesses, there were cases that were only witnesses, so the victims became more and more famous,” he continued.
Nanda also said that prostitution-related settings are a current phenomenon in the country’s entertainment industry. Indeed, Nanda Persada admitted, many artists who were involved in prostitution had their names immediately popular so that they were smoother in their work.
“I really wanted to (increase). But yes, the fact is that something viral is being listened to and attracts attention. Because however we know, when we can steal people’s attention, become media news, let alone become darling media, that’s already a point ( more). When we are known, people will definitely have a good impact. It’s even easier to work, (this) without neglecting artists who have strong works without having to adjust, “he said.
For now, as stated by Nanda Persada, viral artists are in great demand by advertisers, especially online shops. Because at this time there are some online shops that don’t pay attention to the image of the artist, only pay attention to followers as a promotional medium.
“If you are already famous, if you have bad or negative news, it means that he is popular. Followers on his social media are increasing. What is interesting is that today’s product brands are (like) an online shop, they don’t pay attention to a good brand image. They pay attention to traffic, followers. “Go viral, many people are curious to see their Instagram. Their followers have increased. There are many online shop products that put advertisements,” he added.
“If now who is viral can steal the attention of brand products or online shop advertiser advertisements, especially. The more negative the more controversial, they even want to place an ad to buy a slot, that’s different (from the old setting),” he concluded.
(fbr/aay)
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