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Olivia Rodrigo, the phenomenon resulting from a meeting between Disney and TikTok


Olivia Rodrigo at the launch of the “High School Musical” series on October 19, 2019 – Mark Von Holden / AP / SIPA

As of this writing, the music video for Drivers License has been viewed 33 million times. But the madness surrounding this song is such that this number will already be obsolete in a few hours. Whether on YouTube or Spotify, the madness is similar. Excluding Christmas carols, with 17 million streams, the track broke the record for the most listened to song in twenty-four hours.

Behind this box hides Olivia Rodrigo, face of Disney aged 17. The young girl cut her teeth in singing and comedy lessons from the age of 6 and was quickly spotted by the firm with big ears. In 2016, she played the character of Paige Olvera in the series Frankie and Paige on Disney Channel. Three years later, she landed the leading role of High School Musical: The Musical Series, one of the first original Disney + productions.

TikTok, a dazzling launch pad

The series allows him to take a first step in the music industry, notably by recording the song All I Want, taken from the soundtrack of the show. A small success without comparison with that of Drivers License, much aided by the popular fervor of TikTok.

This is one of the reasons why Drivers License is at the top of the most viral titles of the moment. On TikTok, users use the song for the fashionable challenge: that of filming themselves while looking sad, even crying, then falling backwards and being discovered with a more glamorous look. A week after its release, more than 650,000 videos have been published with an extract of Olivia Rodrigo’s title.

A title that speaks to a generation

Drivers License, it’s a silly story. That of a teenager free to finally be able to cut the road alone at her wheel and nostalgic for a past relationship. “About six months ago, I got my driver’s license,” Olivia Rodrigo wrote on TikTok. I posted this photo on Instagram saying how super excited I was to be driving alone in the suburbs while crying. After that I sat down at my piano and thought maybe this experience would make a good song. So I wrote it. “

Throughout the lyrics, the teenager says she feels depressed because of a sweetheart who has gone for another girl. A ballad on the disappointment in love which also surfs on the ambiguous origin of its text. Fans of the singer are trying to find out if Olivia Rodrigo is talking about her relationship with Joshua Basset, the actor with whom she shares the poster in High School Musical: The Musical Series. While maintaining the mystery, speculation is rife and theories continue to flow on social networks. The singer may answer it in her debut EP, which is scheduled for release this year.

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