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Problems for Neymar. The Brazilian star made history last summer by announcing that he was leaving Nike after 15 years to sign a sponsorship contract with Puma that breaks records: it is valued at 25 million euros, according to industry sources, well above the 19 million that Adidas pays Messi or Cristiano Ronaldo’s 16 million, also linked to Nike.
But the news has now turned against him: the break between Neymar and the North American sports giant, for which the reasons were not known at the time, was not a fate economic design. Far from it, Nike cut the relationship because the
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