“I am really proud of the Tesla team, capable of reaching a very important milestone. At the beginning of his story, I thought (optimistically) that Tesla only had a 10% chance of surviving. ” With his usual style Elon Musk spoke on the annual sales figures of the Palo Alto brand, saying he was satisfied to have come close to the much vaunted record of 500,000 units sold in one year. In the end, the Tesla sold globally were 499,550, a record figure if we also consider the effects of the Coronavirus on the world four-wheel market.
The increase in sales was 36%, The Tesla produced were instead 509,737. In the last days of the year it was Musk himself who gave sales a shock, proposing a special promotion for those who would have purchased in the last three days of December: the “full self driving” package free for three months (in the United States Uniti is usually sold as an option for $ 10,000). Now the American carmaker faces 2021 with a monstrous market value, ready to face future challenges and consolidate its position in the automotive world. The construction of the Gigafactory of Berlin will be another important step in consolidating its leadership in the auto market, with giants like Volkswagen having already openly declared war on the Palo Alto brand.
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