March 4, 2021 at 10:25 PM by Téo Greuzat
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Manchester United launched a direct Instagram, by mistake, this Wednesday afternoon. There were nearly 37,000 fans online, to watch the sequence, filmed in the dark, in which the sound of a microwave resonates. The person who broadcast the live, seems to be preparing his lunch. After 30 seconds of broadcasting, on the social network, the program was finally deleted. As a reminder, Manchester United is the 4th club, the most followed in the world, on Instagram with 39.4 million subscribers.
Supporters’ reactions
Some supporters, have been conciliatory towards the culprit, like this fan, who posted this message on Twitter ” @ManUtd live on Instagram for 40 million followers as they heat up their lunch is a nice reminder that we are all human and we all make mistakes!“. On the other hand, another Internet user was much more severe ” As a social media manager, this is not done!« .
37,000 people are currently watching Man Utd’s accidental Instagram live.
Sounds like an admin is microwaving lunch and making a cup of tea. pic.twitter.com/Qqr1UaZ7H6
— Pete Evans (@PeteEvans87) March 3, 2021
When Manchester United recruits a community manager for € 9,500 / month
Last April, Manchester United published a job posting, with the job title: “social media manager”. A job that pays € 9500 per month, but which requires enormous responsibilities, because the English club is one of the most popular in the world. A profession, which therefore requires mastery of social networks, such as knowing how to manage Instagram. For once it’s failed …
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