The LA Clippers are gearing up for a big change as they prepare to move to their new home, Intuit Dome, next season. Along with the move, the team has unveiled a fresh new look, including a new logo, court, and uniforms that pay homage to the franchise’s past while embracing its future.
The team’s redesign features a colorway of naval blue, ember red, and Pacific blue, drawing inspiration from the maritime roots of the Clippers name. The primary logo showcases a “C” surrounded by the points of a compass and an oncoming ship with basketball seams. This design perfectly captures the essence of the team’s identity and history.
Gillian Zucker, president of business operations for the Clippers and Intuit Dome, expressed the team’s dedication to creating a design that resonates with fans. “We have been on a long journey, gathering feedback and insights from across Clipper Nation,” Zucker said. “Our new marks are meaningful and strong, capturing our roots and our aspirations.”
In addition to the new logo, the Clippers will also be debuting new uniforms for the 2024-25 NBA season. The team will introduce navy Icon Edition, white Associated Edition, and red Statement Edition uniforms. While the tilted wordmark remains, the team opted for a thinner and more straightforward font. These new uniforms will undoubtedly make a statement on the court and further solidify the team’s new identity.
The Clippers are not stopping at just a new logo and uniforms; they are also revamping their court design. The primary logo will be prominently displayed at center court, with an interesting twist. The “N” in Los Angeles will actually face north, a unique touch that adds to the nautical theme of the team’s new look. Additionally, the court will feature the arena’s geographic coordinates painted onto the hardwood, further emphasizing the team’s connection to its new home.
The move to Intuit Dome marks a significant milestone for the Clippers, who have shared Crypto.com Arena with the Los Angeles Lakers since 1999. With their new $2 billion home, the team will have a dedicated space to call their own. The arena will feature “The Wall,” a section of 51 rows exclusively for Clippers fans, creating an electric atmosphere for every game. Furthermore, the Intuit Dome has been selected as the host venue for the 2026 NBA All-Star Game, solidifying its status as a premier destination for basketball.
Fans eager to get their hands on the new Clippers merchandise won’t have to wait long. A limited-edition collection featuring the team’s new look will be available online at www.ClippersHQ.com and at The Grove on February 26th and 27th. However, for those who miss out on this exclusive release, they will have to wait until the summer to purchase the new gear.
The LA Clippers’ unveiling of their new logo, court, and uniforms is an exciting development for the team and its fans. With a design that pays homage to the franchise’s roots while embracing its future, the Clippers are ready to make a splash in their new home at Intuit Dome. As they embark on this new chapter, the team’s fresh look will undoubtedly inspire and energize both players and fans alike.
