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ZVG
![Joey Heindle and Ramona Elsener sell face masks made of Dirndl fabric through their online shop.]()
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1/11
Joey Heindle and Ramona Elsener sell face masks made of Dirndl fabric through their online shop.
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ZVG
![The colorful masks are said to make the situation more bearable.]()
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2/11
The colorful masks are said to make the situation more bearable.
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ZVG
![Sales management is managed by Joey Heindle and Ramona Elsener from their home in Bülach.]()
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3/11
Sales management is managed by Joey Heindle and Ramona Elsener from their home in Bülach.
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RTL
![The jungle king wants to concentrate entirely on his music in the future. At most, a dance show would still be an option for him.]()
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10/11
The jungle king wants to concentrate entirely on his music in the future. At most, a dance show would still be an option for him.
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imago / Andreas Weihs
![Joey Heindle took fifth place in the 2012 TV casting show “Deutschland sucht den Superstar”.]()
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Joey Heindle took fifth place in the 2012 TV casting show “Deutschland sucht den Superstar”.
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It was a good year ago when the “DSDS” star and jungle king Joey Heindle (27) emigrated from Germany to Switzerland – for his great love, the Swiss ice princess Ramona Elsener (28). They live together with their dogs, Dobermann Jersey (4) and Zwergspitz Lio (3) in Bülach ZH.
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As a singer for Heindle fall through the current situation all appearances flat. You can’t get the cheerful nature down. Together with his loved one, he set up a new business: Heindle and Elsener are now selling face masks made of dirndl fabric. “I don’t understand that people here in the tram hardly wear masks,” says Heindle, who originally comes from Bavaria, to BLICK. «It is respectful to my counterpart when I wear a mask. Especially in narrow spaces where the distance may not be kept. »
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That’s how the idea and collaboration with Manfred May, an old friend from Munich, came about. May runs a traditional costume shop there. For the equivalent of around 74,000 francs, he purchased traditional costume this year. But due to the canceled Oktoberfest, the material is now not processed into dirndls, but into face masks. “And we are now selling them in Switzerland,” says Heindle proudly. He takes care of sales, Ramona has the complete Webshop built up. “I have no idea about hens and bubbles,” the singer admits.
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Joey Heindle thinks that white surgical masks are scary to death
The couple have now sold almost 300 masks. And which ones are particularly popular? “The Swiss are more reluctant to choose a pattern. While the Bavarians love colored and colorful floral patterns, the soft brown, beige, pink, gray or blue tones are well received here, »says Ramona. A handmade mask costs CHF 14.50.
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Heindle and Elsener are convinced of their second mainstay. “With these white surgical masks you are scared to death,” says Heindle. The couple is certain: a little color makes the whole situation more bearable.
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For Joey Heindle, however, it is clear – as soon as television appearances and stage shows are possible again, he would like to concentrate entirely on his career as a singer. «I don’t want to make reality TV anymore. At the most dance show, action shows and quiz shows. »
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