The second half of the year usually comes with the new iPhone And Apple wants to capitalize on the most anticipated launch in the mobile world to give its accessories business more traction.
The mission of Manzana for this year is to increase the sale of AirPods up to 93.8 million pairs, according to TF Securities analyst Ming-Chi Kuo. The key to achieve it? Do not include classic hearing aids EarPods in the box of the new iPhone 12.
Manzana This would end a tradition that continued even when he abandoned the 3.5mm headphone jack and began to include AirPods with Lightning connection.
The choice for loyal consumers of Manzana would be getting those EarPods with Lightning connector for US $ 29 in the United States or opt for AirPods with the most basic model at US $ 159 and the AirPods Pro for US $ 249.
Users may look for another brand for their hearing aids and Manzana has a varied offer in Beats to cover it.
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