Along with the delicacies, on the other hand, quite a few relatively mass solutions have disappeared from the Russian market place: German, Polish cheeses and with them Finnish butter – all that (as it turned out afterwards) kept the basic selling price stage at a somewhat small degree. . And now, if you also see a semi-hard cheese that costs fewer than 600 rubles in a retail store (and this is not a value with a massive low cost on a promotion), then this is a reason to doubt what this cheese is designed of at all.
And the issue right here is not the greed of cheese makers or retailers. They would be content to offer cheaper, but the price of making excellent cheese in Russia is better than in Italy. Any solution is not enough just to understand how to do it appropriate. This is only ample if you intend to use this merchandise. To market your product, you will need to supply a cost that will permit you to properly contend with your product in the current market. In the situation of cheese, this calls for the presence of large volumes of milk of specific conditions, suppliers of supplemental machines and providers, transportation and so on. And also personnel who, possibly, will have to devote them selves to some subtleties, but know what fantastic cheese is from childhood. All this constitutes what is identified as an “sector”, which is able of creating products and products of competitive excellent and price.
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