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Dunkin’ Releases Extended ‘DunKings’ Ad Amidst High Demand for Merchandise




Hottest Dunkin’ Ad Merchandise Sells out in Record Time

Hottest Dunkin’ Ad Merchandise Sells out in Record Time

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Introduction

The extended edition of Dunkin’s highly popular Super Bowl ad, titled “DunKings,” has taken the world by storm. Following the immense demand for the commercial’s affiliated merchandise, the coffee and donut chain quickly released a line of exclusive “DunKings” items that quickly flew off the shelves.

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DunKings Ad Captivates Customers

The hilariously captivating and star-studded Super Bowl ad created by Dunkin’ continues to mesmerize fans even after the big game. The original 1-minute version featured renowned celebrities such as Ben Affleck, Jennifer Lopez, Matt Damon, and retired NFL quarterback Tom Brady. However, the advertisement’s extended edition, which boasts a 4.5-minute runtime, takes viewers through a humorously relatable tale of Ben Affleck’s endeavors to impress his wife with his new “DunKings” boy band.

Merchandise Demand Skyrockets

Building on the massive success of the “DunKings” ad, Dunkin’ wasted no time capitalizing on its popularity. The company introduced a four-item line of merchandise that includes the stylish track jackets and pants donned by the boy band, as well as a trendy bucket hat and Dunkin’s signature tumblers in the iconic orange and pink colors.

Customer response to the merchandise was mind-boggling. According to Dunkin’, it took a mere 19 minutes for the entire collection of “DunKings” tracksuits and bucket hats to sell out once they became available for purchase on their online store, ShopDunkin.com. This was the fastest-selling collection in Dunkin’s history. Due to the overwhelming demand, the company restocked the jackets and hats the very next day, but even with four times the inventory, the clothing items vanished from the shelves swiftly.

The Most Coveted Item: Track Jacket

Among the four items in Dunkin’s “DunKings” collection, the track jackets became the most sought after and trendiest choice for devoted fans. Dunkin’ informed FOX Business that the track jackets sold out at an astonishing rate, leaving excited customers scrambling to get their hands on this highly fashionable accessory.

Dunkin’ Merchandise in High Demand Nationwide

The popularity of the “DunKings” collection expanded far beyond the corners of the country. Dunkin’ successfully fulfilled merchandise orders from loyal customers all over the nation. This immense response speaks volumes about the connective power and brand loyalty Dunkin’ has fostered over the years.

Remaining Sold-out, New Options Await

As of Wednesday afternoon, Dunkin’s official webpage for the “DunKings” collection still showed the track jackets and bucket hats as sold out. However, the matching pants and the highly coveted signature tumblers are available for pre-order, providing fans with new options until the flagship items are restocked in the near future.

Enticing Additions

Aside from the monolithic popularity of the “DunKings” merchandise, Dunkin’ went above and beyond to engage with fans. The company launched an exclusive, limited-time “DunKings” menu featuring five delectable items. Additionally, Dunkin’ released a full-length, mesmerizing single titled “Don’t Dunk Away At My Heart” to further incite the charm and excitement elicited by the unforgettable Super Bowl ad. During the commercial, the “DunKings” iced coffee, favored by Hollywood star Ben Affleck, and the Munchkins skewers make a captivating cameo appearance.

Globally Recognized Dunkin’ Chain

Dunkin’ has cemented its position at the forefront of the coffee and donut industry. With headquarters in Massachusetts and a staggering number of over 13,200 locations worldwide, the Dunkin’ brand has become synonymous with quality, innovation, and sheer delight for millions of loyal customers.

Suzanne O’Halloran contributed to this report.


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