Just two days ago I wrote about how CD Projekt Red started to launch a fierce advertising campaign. Like Keanu to the beat, Billie Eilish spoke to millions of Americans watching the NBA Final, which faced the Los Angeles Lakers and the Miami Heat.
And today I could basically repeat this entry. Because the trio of Keanu Reeves, Billie Eilish and “Cyberpunk 2077” has swept the internet again.
And we will not be surprised to be angry that “Cyberpunk” again, that advertising again and that they definitely paid us. To be clear – if they had paid, we would have to point it out. Unfortunately, they don’t want to because they don’t have to.
And “Cyberpunk” is simply “hot” in the world and we are a little proud that the Polish studio comes with something expected on a similar level as the next parts of Bond or other “Avengers”.
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