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China’s Visa-Free Policy Leads to Surge in Inbound Tourism

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2024-01-08 HKT 09:31

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The mainland has implemented a visa-free policy for six countries to come to China since last month. Data from the National Immigration Administration shows that in the first month, more than 210,000 people from these six countries came to China, an increase of nearly 30% from the previous month. More than half of them were visa-free, and most of them were visa-free. It is for sightseeing and business.

Some mainland tour guides said that travel agency business has not grown significantly in the past month, but it is expected that the summer vacation peak season will double that before the epidemic, and they are optimistic about business this year. She said that many inbound tour guides who understand foreign languages ​​have changed careers, and the manpower has not fully returned to pre-epidemic levels. She suggested that the government provide subsidies to encourage talents who have changed careers to return to their old careers. She also pointed out that the number of outbound tour groups in recent months is still small, and the manpower There is a surplus. In the short term, the industry can allocate this group of people who are proficient in foreign languages ​​to meet the demand for inbound tour groups. In the long term, it can also cooperate with foreign language colleges to attract new blood to join.

A four-star hotel in Guangzhou has received tourists from Southeast Asia and Europe in the past. The hotel manager said that the recovery speed of business after the epidemic was not as fast as expected. After the introduction of the visa-free policy, the number of Malaysian tourists coming to China for vacation and business has temporarily increased significantly. It is expected that in the middle of this year Obvious results will only be seen during the summer vacation and when large-scale local exhibitions are held. It is also estimated that the economy of Western countries is still not very good, and the response of European people to travel to the mainland may not be enthusiastic. The overall business of hotels this year is only 50% to 60% of 2019.

A Beijing car rental company used to receive business travel customers from Europe, the United States and South Korea. Last year, it received foreign guests who came to China to participate in the Belt and Road International Cooperation Summit Forum. The person in charge believes that more and more foreign businessmen will come to China to explore the market, and is expanding its commercial fleet and strengthening training to recruit drivers who are proficient in foreign languages.

Ctrip Group, a large travel website, responded to our inquiry and said that after the introduction of the six-country visa-free policy, the number of flight searches on the platform increased significantly. Five days after the announcement of the example measures, the number of searches for flights from Spain and the Netherlands to the mainland was higher than the five days before the announcement. More than doubled, showing that European tourists are increasingly interested in traveling to China. Group CEO Sun Jie also said that inbound tourism has huge development potential. If related jobs account for a percentage of the country’s GDP, it can increase to 1.5% of the international median, which will bring growth of more than 1.3 trillion yuan to the country.


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2024-01-08 01:31:00

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