For her 40th birthday, on Wednesday (Libra ascending Sagittarius, that is, aesthetic sense and determination), Kim Kardashian has rejected “the best gift ever received”: a Monopoly tailored for her, entitled “Kimopoly”. He showed it on Instagram to his 190 million followers (translated, twice as many Super Bowl spectators follow his deeds every day). In the “Occasions” cards there are some points of her extraordinary life: the reality show that launched her, her marriage to Kanye West, her four children, the law degree that she might get. They are not few, for a woman who has long been considered the emblem of fame as an end in itself: “famous for being famous” is the epithet that has always accompanied the Kardashians.
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David Letterman, 73, also addressed it to him in the “career” interview he gave her in his broadcast on Netflix There is no need for introductioni: strategically exit on birthday, it’s almost a press kit / bignami about the adult Kim. Which he recently announced la fine del reality Keeping up with the Kardashiansafter 13 years; and began to study law and to spend for various causes, from grace requested of Trump for a great-grandmother of Memphis in prison for 21 years, (and then obtained) at the independence of Nagorno-Karabakh, to which he has recently donated a million dollars being of Armenian origin.
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“I admit, I was among those who made fun of you in the past”, begins Letterman, 73. And attack: you Kardashians, famous for being famous… “I really hope not to offend you, David,” she replied seraphic to the most famous TV host in the United States. “Yesterday I told my sisters Kendall and Kylie (24 and 23, ed): girls, I’m going to Letterman. And they asked me: and who is he? ».
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The episode was recorded in March: then Kim had 162 million followers, 30 million fewer than today. “We are in transition towards a totally social communication », she says, anticipating the farewell to TV which she then announced in September. “I believe it,” Letterman sketches. “The TV numbers compared to yours are tiny. I didn’t know what modeling underwear was, then you on Instagram launch a line (Skims, ed) and in one day you sell four million pieces ». She smiles at the obvious.
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His personal assets, valued by Forbes, is $ 900 million. Who is richer between her and her rapper husband Kanye West? THEn any divorce, which some say is imminent, they would not argue over money. “We are perfectly even,” she replies. Letterman glances mercifully on Kanye’s candidacy for the White House, breezy in summer; her on the question “who will you vote for?” (but its legal battles they famously brought her closer to Trump).
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Now, at forty, Kim is practically King Midas. Even on the contrary: in 2018 she just tweeted “Does anyone still go to Snapchat?” to make the social network lose 1.3 billion dollars. Yet, he says, “in my first apartment sometimes I didn’t get to pay the rent.” And it’s true: before her reality show launched in 2007, Kim was just Paris Hilton’s semi-unknown stylist. It was the mother Kris, who after the marriage with Bruce Jenner had eight children under the same roof without the clan being really rich, to understand that it was up to monetize (and since then takes 10% of each child’s income). He convinced producer Ryan Seacrest to dedicate a reality show to the Kardashians, a format on which TV at the time was focusing everything; the trick was to use it to stage a life more capricious and richer than they could really afford, and become so influence before letter.
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Now the Kardashian company has a brand for all tastes, from body positivity from Khloè’s clothes to Kylie’s makeup. Zero marketing costs: they do everything from social networks. “To look like it means to become one”, which for many is the secret of Kim’s fame, is above all the explanation of his wealth.
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22 October 2020 (change October 22, 2020 | 21:32)
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