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Cathay is upgrading its frequent flyer program

The Business Plus program gets more rewarding miles points than before and more from other airlines. This is with the renewal of the corporate loyalty program and travel management platform of Cathay Pacific, Hong Kong’s international airline. The program intended for small and medium businesses. The program allows small and medium-sized businesses to manage their business trips on a self-service travel platform.

Business Plus innovations include:

  • Renewing the design to improve the user experience.
  • Business Plus members can now earn Asia Miles to their company’s Business Plus account.
  • Business Plus members can then use Asia Miles to redeem rewards such as Cathay Silver Membership and Lounge Passes which they can send to passengers to enjoy the luxury and comfort of Cathay Pacific’s world-class service.
  • Asia Miles can also be transferred to each employee’s personal Cathay account, so they can spend on thousands of rewards, from flights to hotels and so on.
  • The program also offers ‘Priority Load’ and seasonal campaigns where members can earn extra miles, lounge cards, or even free upgrades.

Cathay Global VP of Sales Stephen Lawson said: “Cathay is committed to continuously improving the customer experience and our product offering. As we emerged from the pandemic, our customers’ needs changed, and we acted quickly, investing even during the pandemic, to ensure that we continue to offer the best customer experience, especially for our important and valued corporate customers.

“It doesn’t stop here. After this important upgrade, we have even more exciting improvements that we will gradually deliver, not only for Business Plus, but also for our business customers, to further enhance our corporate offering. Corporate travel is coming back strong and we must ensure that every Our customers will be taken care of.”

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