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Cannes, Chiara Ferragni with Nespresso capsules on the dress

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It is not there now Cannes without Chiara Ferragni. The Italian influencer is keen to participate in all editions of the Glamor Festival and every time her appearance remains memorable. This year, in addition to the flashes and applause, the entrepreneur decided to promote her own in the French location prestigious collaboration with Nespresso.

Chiara Ferragni’s lime green dress

After the pink dress of 2018, the wig of 2019, the 2021 edition of the Film Festival (2020 was canceled for Covid), will be remembered for the lime-colored dress of Chiara Ferragni. Off-the-shoulder and long train, it is a spectacular creation Giambattista Valli, with a particular decoration on the décolleté: flowers in recycled aluminum. “The same material that Nespresso he uses for his capsules ”, states on Instagram. In English, so that the message of recycling and positivity linked to the brand that Ferragni is promoting, reaches as many people as possible.

Chiara Ferragni “per” Nespresso

The problem of disposing of capsules is in fact one of the weak points of Nespresso. Not even the new capsules (the Vertuo of the “Ferragni version”) like the previous ones, can be recycled directly by the consumer, but must be brought in person to a boutique or to a recycling shop. An interesting operation therefore, that of Chiara Ferragni, which proactively shifts attention to the recyclability of aluminum. Not even the color of the dress seems to be casual, given that the “lime” is a shade of green, a color that has always denoted attention to the environment. Basically Nespresso from a green perspective: this is where the influencer’s mission is accomplished.

The looks of Cannes

Of sure interest to her followers, are the other outfits that her Ferragni showed on the Cote d’Azur. On the first day, the influencer preferred a casual but very designer look, with a top Prada equipped with bag and slippers Hermes. Before the red carpet, for the inauguration of the temporary café, Chiara wore a suit Etro with a nautical print consisting of a shirt, Bermuda shorts and matching sandals. Finally, for dinner at the beach club, here she is with a look Phemmas with yellow tie dye top and fuchsia skirt. In short, important collaborations, top brands, hype, good intentions and glamor: how about this unstoppable Chiara Ferragni?

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