The mobile phone company celebrated in style 23 years of service to its subscribers in Cameroon. With, on the counter: 12 million subscribers, 5 million users of the mobile money account and 2 million users of the Ayoba application. Mtn weaves its web.
Mtn continues to weave its web of immersion in the digital world. In fact, coming out of the baptismal font 23 years ago, MTN Cameroon put itself in the starting blocks of a Cameroonian society in search of its emergence. And it is no coincidence that at the General Management of Douala, the economic capital and lung of the country’s economy, the yellow galaxy was exposed in life-size during a press conference. The opportunity was given for the yellow planet to present its changes over time. Mtn has gone from simple sound to other products in a changing world, it was about time; embrace the era of time.
And the whole armada has been deployed: that of the solemn days / There are first of all the subscribers, the customers of MTN Cameroon who are the raison d’être of the company, at the center of all concerns. They reached the respectable figure of 12 million mobile subscribers. The announcement was made by Melvin Akam, Director of Institutional Relations “12 million Cameroonians who have chosen MTN” It should be noted here that these are 12 million active subscribers, those who receive and those who make calls of the Mtn network. They are scattered in the four corners of the national territory and are recruited from all strata of society. The Director has also indicated with a zest of triumphalism “the most extensive and most accessible network” at the service of all.
Also, a population of 12 million inhabitants, in a universe driven by ruthless competition, must be managed to adapt. To achieve this, MTN Cameroon has pulled out all the stops. To the delight of this growing population of 12 million, Ayoba has been made available to them. It is a value-added application that facilitates their communications on the web. For Riad Mezi, Marketing Director, “Ayoba is a free application that beats WhatsApp” It offers digital services such as: music, games, sports, cooking, news… for free. On the occasion, Riad invited subscribers to “test ayoba and take advantage of all its features”. Already, on the counter, there are 2 million subscribers connected to this application.
The financial inclusion of its subscribers also remains one of MTN Cameroon’s concerns. To give them more confidence, mobile money is here, in its new revised and corrected version. Alain Nono, Managing Director of Mtn Mobile Money corporation gave the figure “We have reached 5 million subscribers with a Mobile Money Momo account” a consolidated figure which represents a quarter of subscribers in the rest of Central Africa. The credit goes to MTN Cameroon subscribers who will benefit for a month from “50 percent reduction on remittance fees”
