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Before Christmas, Kinder goes out of its way to win back customers scalded by the Salmonella scandal

The red and white calendars, in the colors of Kinder, have been beautifully arranged at the entrance of this Auchan supermarket, in Soisy-sous-Montmorency (Val-d’Oise), catching the attention of customers as soon as they enter the store. . A calendar with a puzzle, a locomotive filled with chocolates, a chalet or even an egg in the shape of a soccer ball: this winter, to wait for Christmas, Kinder saw the big picture.

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