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Aptos: Microsoft’s New Default Font Inspired by Santa Cruz Landscape and Climate

Microsoft has announced that it is changing its default font for the first time in over 15 years. The new font, named Aptos, was created by type designer Steve Matteson and is inspired by his favorite unincorporated town in Santa Cruz, California. Microsoft stated that the town’s widely ranging landscape and climate epitomize the font’s versatility.

Aptos, which is an Ohlone word meaning “the people,” is designed to be easily readable and features simpler letters with fewer flourishes. It is a sans serif font made of varying geometric shapes, making it suitable for different languages and easy to read on today’s electronic devices.

Matteson drew inspiration from the natural beauty of Aptos, including the fog, beaches, redwood trees, and mountains. He wanted the font to evoke the outdoors and the feeling
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How does Microsoft’s new font, Aptos, reflect the diverse landscape and climate found in the town of Aptos, California?

Microsoft has recently announced a change to its default font, marking the first time in over 15 years that the company has made such a modification. The new font, called Aptos, is the creation of type designer Steve Matteson and draws inspiration from his beloved unincorporated town in Santa Cruz, California. Microsoft believes that the font’s versatility is best epitomized by the diverse landscape and climate found in the town.

The word “Aptos,” originating from the Ohlone language, translates to “the people” and serves as the name for this innovative font. Aptos is designed with readability in mind and features simplified letters with minimal stylistic embellishments. As a sans serif font composed of various geometric shapes, it is suitable for multiple languages and ensures easy legibility on modern electronic devices.

Steve Matteson took inspiration from the captivating natural beauty of the Aptos town, involving elements such as fog, beaches, redwood trees, and mountains. By incorporating these aspects into the font’s design, he sought to evoke a sense of the outdoors, creating a more captivating and engaging experience. It is important to note that Microsoft aims to keep HTML tags unchanged and intends to edit only the parts rendered in HTML that are visible on the front end of its applications.

2 thoughts on “Aptos: Microsoft’s New Default Font Inspired by Santa Cruz Landscape and Climate”

  1. I love how Microsoft’s new default font, Aptos, draws inspiration from the beautiful Santa Cruz landscape and climate. It’s wonderful to see technology paying tribute to the natural world, creating a refreshing visual experience for users. Can’t wait to use it!

    Reply
  2. I’m excited to see how Aptos, Microsoft’s new default font, will capture the essence of the beautiful Santa Cruz landscape and climate. It’s fantastic to see companies drawing inspiration from nature to create innovative and visually appealing designs. Looking forward to experiencing this new font!

    Reply

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