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Live Broadcast Interrupted as News Anchor Quotes Snoop Dogg and Gets Pulled Off Air

In a recent incident that has sparked controversy and heated debate, a news anchor has been taken off air for quoting the popular rapper Snoop Dogg during a live broadcast. The incident has raised questions about journalistic integrity, censorship, and the use of language in the media. As the news and media landscape continues to evolve, incidents like this serve as a reminder of the delicate balance between freedom of expression and responsibility in reporting. In this article, we will take a closer look at the incident and explore the implications of the anchor’s actions.


A news anchor in the US was reportedly taken off air after quoting Snoop Dog during a live TV broadcast earlier this month. While appearing on NBC affiliate WLBT on March 8, Barbie Bassett sparked controversy after discussing the rapper and musician’s Cali wine range. During the discussion, the presenters raised the idea of collaborating with him. Discussing the topic, Bassett said: “Fo shizzle, my nizzle.” The saying was popularised by Snoop Dogg and features in his 2002 song ‘Suited ’n’ Booted’.

However, “Nizzle” is a slang term for the N-word, which is considered offensive and derogatory when used by non-Black people. As the Clarion Ledger reports, Bassett is no longer part of the team listed on the station’s website.

In a statement to The New York Post, Ted Fortenberry, the regional vice president and general manager of the station, said: “As I am sure you can understand, WLBT is unable to comment on personnel matters.”

The incident has provoked reactions online, with some arguing that the punishment was overly harsh. However, others have pointed out that insensitive or offensive language by public figures can cause harm, perpetuate stereotypes and contribute to a culture of discrimination and exclusion.

This is not the first time Bassett has been involved in a controversy. In October last year, she referred to a Black reporter’s “grandmammy” while on air. Following backlash over the remark, Bassett apologised to her colleague and the public, saying: “Though not intentional, I now understand how my comment was both insensitive and hurtful. Now, I would like to apologize to you. That is not the heart of who I am.”

She added: “I will learn from this and participate in training so I can better understand our history and our people. I can’t mend the hurt my comment caused. I pray you’ll forgive me and that you’ll extend grace through this awful mistake.”

The incident highlights the ongoing need for public figures and media professionals to be mindful of their language, particularly in relation to sensitive cultural and historical issues. While freedom of speech is an important right, it can also be used to justify harmful or discriminatory behaviour, and it is therefore essential that people in positions of influence take responsibility for their words and actions. This can involve engaging in education and awareness-raising, as well as committing to taking corrective action and making amends when harm has been caused.

One way to promote positive behaviour and language is through promoting diversity and inclusion in the media workforce. This involves not simply inviting a diverse range of people to contribute to news and entertainment programmes, but actively seeking out and supporting individuals from underrepresented backgrounds to take on leadership and decision-making roles. By doing so, media organisations can ensure that a wider range of perspectives and experiences are taken into account in programming and editorial decisions, and help to foster an environment of respect, understanding and inclusivity.

Another way to promote positive language and behaviour is through building partnerships with organisations and communities dedicated to promoting equality and diversity. By working together with experts and advocates, media professionals can learn about key issues and concerns, and shape their content and messaging to foster understanding and positive change. This can involve identifying and reporting on stories related to social justice, as well as partnering with organisations that work to promote equality, diversity and respect.

Ultimately, the responsibility for promoting positive language and behaviour falls on all of us, and is not limited to media professionals or public figures. By being aware of cultural sensitivities, respecting diversity and difference, and actively participating in efforts to promote equity and inclusion, we can all contribute to a more positive and inclusive society.


In conclusion, the incident involving the news anchor being taken off air for quoting Snoop Dogg during a live broadcast brings up an important discussion about censorship in the media. While it is understandable to maintain a professional image, it is also important to stay relatable and engaging with the viewers. It is not always necessary to resort to bland and lifeless commentary. With that said, it is important to exercise discretion when integrating pop culture references in a news broadcast. Ultimately, it is up to the news outlets to strike a balance between responsible journalism and genuine connections with their audience.

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