“Yogi, sell it”… Delivery App Dinosaur Eventually Lost
[앵커]
There will be many people using delivery apps in the non-face-to-face era.
Probably most people of delivery or yogiyo will be used.
The Fair Trade Commission has conditionally approved the merger of delivery heroes and graceful brothers who operate both services.
Yogiyo is to sell.
This is a reporter.
[기자]
The emergence of Dinosaurs, a delivery app that combines the people of delivery and Yogiyo, was eventually misfired.
The Fair Trade Commission stipulates the sale of the delivery hero and its elegant brothers.
As a result, Delivery Hero must sell 100% of Delivery Hero Korea, the Yogiyo operator, within 6 months instead of acquiring 88% of the elegant brothers.
“It was a decision to maintain the competitive structure, but to allow the corporate combination itself to create synergy effects such as the combination of Delivery Hero’s logistics technology and the marketing capabilities of our elegant brothers.
In the delivery app market, the nation of delivery and Yogiyo have an absolute market share of 99.2%.
Concerns over restrictions on competition, such as the fact that the merging of the two companies could reduce the benefits to consumers and increase merchant fees, were stifling.
Although it was withdrawn, it seems to have had some impact on the fact that the nation of delivery in April tried to change the merchant fees to a flat system.
“When I analyzed the effect on the empirical analysis, I think there was a substantial increase in fees.”
First of all, there is a positive evaluation in that it can prevent competition restrictions and monopoly.
“It is too excessive market dominance, and because it can lead the price, it can violate the rights and interests of consumers.”
However, the startup industry has voiced criticism that this decision could hinder the innovative growth of the industry and adversely affect the global valuation of our startups.
This is Yonhap News TV’s material type. ([email protected])
Yonhap News TV article inquiries and reports: katok/line jebo23
(End)
–
