Social media is implementing algorithmic trading
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Users of social networks, such as TikTok and Instagram, will be able to purchase products and services this 2021 also through these platforms thanks to the call a-commerce. Algorithmic trading facilitates direct purchase buttons to the content offered by these platforms. Pablo Foncillas predicts that it will be one of the main trends this year, and assures that its use is more related to “the impulse store” than to advertising.
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