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Nathalie Taiana
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Flavien Gousset (24) in Zurich Wiedikon, where he lives.
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Nathalie Taiana
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The network activist brings young people closer to politics on Instagram.
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Since August 2020, he has been publishing videos on Instagram before each national vote, in which he explains the respective templates as simply as possible.
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Nathalie Taiana
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“I think my involvement on Instagram is also a way for me to come to terms with the overwhelming injustices of this world,” he says.
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Nathalie Taiana
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The best thing is when people tell him that through his videos they have finally found access to politics and, for example, voted for the first time.
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He can talk. When Flavien tells Gousset (24), people hang on his lips. He speaks in a firm voice, choosing his words carefully.
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Sometimes they just gush out of him, then he discards his hands while arguing, the sparks spray from his ice-blue eyes. Especially when it comes to his great passion, politics. He also wants to inspire others for her. Especially young people.
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“You know, what makes me ugly?”
Since August 2020, he has been publishing videos on Instagram before each national vote, in which he explains the respective templates as simply as possible, shows the arguments of the supporters and the opponents and clarifies his own, left-wing position. Some of his videos have now received more than 50,000 views.
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Gousset’s concept: he films himself sitting in the small kitchen of his shared apartment in an old building attic in Zurich Wiedikon and placing two cups of coffee in front of him on the wooden table – as if you were his guest. Then he starts talking. “You know, …?” He asks, or “Weisch, what makes me hateful?”
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Shortly before the votes, he and the activist Anna Rosenwasser also explain step by step how to vote in a live video: which slip of paper has to be in which envelope? Where do I have to sign?
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World is too unjust
Actually, Gousset – who grew up in Biel BE and Stäfa ZH with a younger sister and a single mother – wants nothing less than to save the world. Because it is profoundly unfair, yes, broken. It is a long list of grievances that he uses to justify this point of view. That some people still make millions even in the crisis, while others – even without a pandemic – die of hunger. Swiss weapons in war, people who die while fleeing from it. The climate crisis. Poorly or not at all paid work …
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“Even as a teenager, it never crossed my head how that could be. Social inequality made me politicized. ” Gousset joined the SP, ran for National Council in 2019, and now works as a campaigner. And shoots the explanatory videos in his free time. “I think my involvement on Instagram is also a way for me to come to terms with the overwhelming injustices of this world,” he says.
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Young people gain access to politics through his videos
So he often reads the voting documents for hours. Films, cuts and subtitles the videos together with his girlfriend Yara (23). Answers a lot of questions. Sometimes it is difficult for him to take breaks, “while the world is on fire,” says Gousset, running his way through his long curly hair. “But then I think: there is something revolutionary about taking a break in a society that wants to see you perform non-stop.” That’s why in the end he still had no problem going to France and playing petanque all day long, drinking pastis and reading – “I’m still the same political flavio as I am now.”
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In any case, his Instagram presence is well received. “You’re doing a great job – my daughter always watches your videos,” says a passer-by to him as he sits on a bench near his apartment, an ice cream in his hand and sustainable sneakers on his feet. The best thing, says the network activist, is when people tell him that through his videos they have finally found access to politics and, for example, have voted for the first time.
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Harmful news hits him too
“The average voter is around 58 years old – and it is the young who will have to live longest with the decisions we are making now.” 85 percent of Gousset’s followers are between 18 and 34 years old.
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Sometimes he is also confronted with criticism. Especially with the videos about the pesticide initiatives and the Covid law, he got some bad news: He’s a bastard, he’s ruining his own country. “Something like that happens on the Internet,” he says. But it does happen that such a message also hurts him. “Then I’ll seek dialogue.”
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Of course, it is only healthy that there are different attitudes, says Gousset. Nevertheless: He does not like the paper from Corona skeptics that is posted in his quarter. “I don’t want to give room to conspiracy theories,” he says – and throws the note in the trash.
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