Vasky founder Václav Staněk (front) and his team
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Zlín footwear has been attracting customers for a century after Tomáš Baťa made the town famous. Václav Staněk bet on a certain nostalgia for traditional hand production, but connected with a modern approach, four years ago, when he founded the Vasky brand at the age of eighteen.
Since then, more than 30,000 customers have bought shoes with her logo, who have called for the production of trendy sneakers. Staněk and his team heard the requests, and after more than a year of development, they are now receiving funds for their production on the crowdunding platform Hithit.
And the very first hours of the campaign indicated that the Vasks would take the attack. The Zlín company humbled its first target of 450,000 crowns after only a few hours, and only 25 hours were enough for one million crowns.
Sneakers from the Vasky brand will be available in at least six colors
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Vasky thus took the first place in the fastest million on Hithit, breaking the recent record of the DVTV campaign by about twenty minutes. At the time of writing this article, ie on Friday evening, an amount of almost two million crowns (approximately 1,984,000) is already lit on the counter.
“The support from the contributors is incredible and we appreciate it very much. In 25 hours we managed to collect one million crowns, which pushed the boundaries of Czech crowdfunding a little further. I am glad that the campaign is successful and that there is such interest in Czech production, “ says 22-year-old Václav Staněk.
After reaching one million crowns, the Zlín shoe company announced that it would also add white and brown to the shades of black, blue, pink and caramel. When the two million is reached, it’s time for the Internet configurator, so that people can choose their own sneakers on their own and comfortably.
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Václav Staněk is the founder of the Vasky shoe brand
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You can contribute until July 23, and Vasky’s other finances will help, for example, with the expansion of production capacities. In addition to the sneakers themselves, people can also choose discounted packages, such as sneakers with the company logo.
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“We are pleased that the negotiations with Vasky have been completed, we have known the brand for a long time, we wear their shoes ourselves. And of course, we enjoy similar races, who will choose the first million on Hithit, “ says Hithita co-owner Pavel Eichler with a smile.
From low shoes to sandals to sneakers
Since 2016, Vasky has been producing shoes in individual collections, mainly from genuine leather, which have so far had a more formal appearance. It offers a collection of both winter models and in recent years they have created their own models of summer slippers and sandals.
The Hithit crowdfunding platform itself is now going through an extremely successful period. During the coronavirus crisis, Antivir launched a program for affected self-employed people, which brought almost 9 million to 90 projects, and subsequently DVTV internet television raised almost 10 million crowns. In recent days, Hithit has sold over a thousand items every day and its daily turnover exceeds one million crowns.
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Vasky sneakers combine traditional production with trendy looks
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