pts20210310013 Medicine / Wellness, Media / Communication
Advertising therapist: “Doctors are allowed to use communication and marketing – a lot is allowed online”
Vienna (pts013 / 10.03.2021 / 09:05) – Hard to believe, but especially in times of Corona, doctors and dentists also need new patients in order to keep practice turnover constant. “At the moment, many patients do not dare to go to the doctors and there is a lack of sales. Therefore, marketing is particularly important to address new patients and to inform existing patients. Therefore, I can only say again and again: Marketing, advertising and PR are fundamental for doctors and dentists Practice marketing should therefore be part of the standard repertoire of every medical professional with his own practice, “says advertising therapist, coach and specialist book author Alois Gmeiner. He names the 7 most effective marketing tools allowed for the medical practice and dental practice. https://www.werbetherapeut.com/werbetherapeut/branchenwerbung/arzt-zahnarzt/
The 7 Most Effective Marketing Tools For Modern Medical Practices:
1. Your own homepage – the center of all communication
2. Newsletters and info mails – information for your own patients
3. Continuous online PR and classic PR – awareness and new patients
4. Top profile entries in doctor platforms – do not be afraid of reviews
5. Facebook and social media – in constant contact with patients
6. YouTube Videos – Disseminating knowledge means sales
7. E-book and printed book – the most sustainable image turbo
The advertising therapist explains how these tools can best be used in an initial free phone call, Skype call or via email: [email protected]
Not least thanks to the support and practical tips of the advertising therapist, many freelancers have so far been able to make a name for themselves and thus establish and expand a permanently secure existence. In his webinars, advertising and marketing books, Alois Gmeiner impressively describes how freelancers can use all the resources of the Internet to advertise themselves effectively, even with a low budget.
Rapid increase in awareness of practices through speed coaching and marketing sparring
The tools available today are effective and only need to be used appropriately to make patients aware of the special skills of a doctor, dentist or veterinarian. “Doctors have to learn to think more as entrepreneurs in order to communicate their good service and their expertise effectively,” said Gmeiner.
Info and inquiries online marketing for medical practices, press work for dentists or the conception of e-books and print books for medical professions at [email protected] or on the following website: https://www.werbetherapeut.com
Free online practice check: https://www.werbetherapeut.com/gratis-werbecheck/
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