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SSD sales overtake hard drives for the first time

According to the latest Trendfocus Inc. study, 2020 is the pivotal year that saw sales of SSDs overtake those of hard drives. Samsung and Western Digital are the leaders in this market.

In 2020, it sold nearly 333 million SSDs against 260 million hard drives, estimates the research firm Trendfocus Inc. in a recent analysis. The growth of SSDs is around 20.8%, while sales of hard drives are down 18%.

The capacity of SSDs sold represented 207 Eo (1 exabyte = 1 million terabytes), an average size of 621 GB. Hard drives are far ahead with a total capacity of 1018 Eo for an average size of 3915 GB.

Other information revealed by this study: in the last quarter of 2020, Samsung takes a 26.1% market share, followed by Western Digital (20.1%) and Kioxa (10.9%). In terms of capacity, it is still Samsung which offers itself the first place with 17.92 Eo (32.8%). Western Digital is second with 8.42 Eo (15.4%), Intel pointing to third place with 6.44 Eo (11.8%).

By deduction, we can thus obtain the average size of SSDs sold by each brand. Intel stands out with an average capacity of 1603 GB, which can be explained by a professional positioning – many Intel SSDs are installed in servers, for example. On the other hand, the average capacity of SSDs sold by Samsung and Western Digital is 784 GB and 474 GB respectively. Kingston sells mainly small SSDs; 342 GB on average due to sales dedicated to private individuals and very attractive prices thanks to the A400 and A2000 ranges.

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