Spotify has recently invested heavily in podcasts on its app. Today it was announced that podcasters using Anchor to create content will now be able to create interactive Q&A polls during broadcasts. The music streaming platform makes news available to more than 160 regions.
The interactive surveys were first tested in September 2022, and in February this year Spotify rolled out the new feature to more content creators. Moreover, interactive advertisements were also tested at the time, but this feature is not yet released.
How Polls Work in Spotify Podcasts
To interact with a poll on Spotify, simply locate the frame below the podcast playback control buttons. After completing the survey, the user will be able to see the percentages of choices made in each of the options. Podcasters can choose to pin the poll throughout the show or publicly display who votes during the episode.
Screenshots showing polls working while playing podcasts on Spotify.
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