Technology advances by leaps and bounds, even in times of pandemic. The confinements have promoted new ways of communicating and have reinforced others already known, with platforms like Zoom, for example. But new bets also have a place, one of them is Clubhouse, a new social network that has been imposed without brakes in recent weeks.
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Available only for users of the iOS operating system, Clubhouse promises to revolutionize communication between users through conference rooms with moderators, speakers and listeners who enjoy talking points. You can only enter Clubhouse with a prior invitation from a user in the app.
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The same boom that has had Clubhouse It has given other platforms the idea of incorporating voice rooms. Already Telegram, Twitter, Instagram, LinkedIn and Slack have announced the same and this time, who joins is Spotify, the popular music platform.
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A month ago the purchase of Betty Labs was confirmed, the creator of Locker Room, by Spotify. Since then it was assumed that Spotify would compete against Clubhouse, since Locker Room is an iOS app with audio rooms only of a sports nature. It’s like clubhouse but to chat only about sports.
One month after purchase, the CEO of Spotify, Daniel Ek, confirmed in his podcast that they will launch Spotify Greenroom, a revamped version of Locker Room. With this they will compete directly against Clubhouse.
How do the Clubhouse rooms work?
In general, you have the possibility to join three rooms of Clubhouse, but the app has a magnifying glass to search for more rooms with an infinite number of themes. There are public rooms and private rooms, the latter can only be entered with prior invitation. As there are all kinds of debates in these rooms, the developers have indicated that the app It is not suitable for users under 17 years of age.
Clubhouse belongs to the American company Alpha Exploration, ‘Made in California’. This company was founded a year ago by Rohan Seth and Paul Davison. The latter is the director. The company has more than 180 investors.
The company has warned that conversations of all kinds, including sexual, can be broadcast in the Clubhouse. There are rooms for themes of sex, black humor, references to the consumption of alcoholic beverages and other substances. The warning is also present in the app store
Who uses the Clubhouse rooms?
- Spokespersons for Clubhouse They have indicated that the lectures are not recorded or archived.
- For this reason, it is currently used for Networking, a network of contacts depending on the tastes of each person.
- The application is currently being used by many specialists in journalism, marketing or economics.
- However, you can also find “rooms” on various topics, such as series and television or film.
What is Clubhouse for?
- It is an application that seeks to “share knowledge” among its users.
- Users can speak or debate on any topic.
- The continuous debates and a kind of agenda allow users to find out about different topics.
Link to download: Clubhouse en App Store.
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