Borea has set itself the mission of contributing to the energy and ecological transition by connecting people and projects.
As part of our client’s development, environmental professions specialist borea are recruiting for a Digital Marketing Manager F/H as part of a job creation.
Responsible Marketing Digital F/H
Job reference: 5483
Your missions
Directly linked to running the business, you will eventually oversee a team consisting of a Digital Content Manager and an IS Developer.
You intervene from the development of the company’s lead acquisition strategy and awareness development.
You are the guarantor of the brand identity on the Internet and digital media.
With a strong SEO orientation in the first months, the position will evolve towards a 360° function with the following main missions:
- Define the lead acquisition strategy through the website
- Define key performance indicators and establish a dashboard
- Manage the webmarketing budget and ensure its profitability
- Find and select potential tools and service providers
- Ensure digital control over the brand, its competitors, the market
- Ensure the correct management of data collected through the website and web marketing actions
- Set up customer satisfaction tracking to improve feedback to our teams
- Manage and lead the team
Your profile
F/M, you have gained at least 3 years experience in a position, ideally in a B2C environment.
You know how to manage IS developments, you master all acquisition and retention levers and you have a good cross-functional view of digital tools to generate audience, awareness, revenue and product sales.
You have a particular appetite for SEO and mastery of SEO tools.
Compensation : According to the profile
Location : Paris or Normandy
Sector : Renewable energies
Position type : Business / commercial / marketing
Experience : At least 3 years of experience
Location : Ile de France or Normandy
Type of contract : CDI
Contact us soon to talk more about this opportunity
Job reference: 5483
BOREA
Lydie Bernard
06 85 80 10 49
[email protected]
16 rue Ballu
75009 PARIS
www.borea-group.com