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Pinterest: Social media and marketing platform slides deeper into the red, revenue growth continues to slow, user count falls

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SAN FRANCISCO (IT-Times) – The online pinboard, photo and video-sharing platform Pinterest today released its results for the second quarter of fiscal 2022, showing renewed slower growth.

Pinterest stock quarterly results

Pinterest Inc. (NYSE: PINS, ISIN: US72352L1061) was able to increase sales in the second quarter of fiscal 2022 compared to the same period last year by nine percent to USD 665.93 million (currency-adjusted: up ten percent).

The company’s growth thus continued to slow down, in the previous quarter at just under US$ 574.89 million the increase was still 19 percent and in the fourth, third and second quarters of 2021 it was still 20, 43 and 125 percent year-on-year.

The adjusted EBITDA of the online marketing platform from San Francisco, California, totaled around 92.04 million US dollars in the reporting period, a drop of 48 percent compared to the previous year.

Pinterest also posted net income of minus $43.08 million (prior year: plus $69.42 million). Earnings per share (diluted) were therefore minus 0.07 US dollars (previous year: plus 0.10 US dollars).

Bill Ready, Pinterest’s new CEO, spoke of the uncertainty facing the company’s advertisers. “We accelerated our investments in shopping and e-commerce this quarter.”

Pinterest: Development of regions

Most of Pinterest’s revenue was generated last quarter in North America (USA and Canada) with 542 million US dollars, an increase of seven percent over the previous year.

Die Region Europa increased sales by ten percent to 102 million US dollars, the Rest posted $223 million, down 3 percent from a year earlier.

Pinterest: Development of user numbers

The number of monthly active users (MAUs) fell five percent year-on-year to 433 million in the reporting period, remaining at the level of the previous quarter.

With 223 million MAUs (previous quarter: 220 million), the majority of users once again came from the rest of the world. In North America, meanwhile, the number of MAUs fell eight percent year-on-year to 92 million (previous quarter: 94 million).

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