Olympic winner and two-time world champion starts in Nettavisen. His job is to make you a winner.
Fred Børre Lundberg will help Nettavisen and Amedia to lift the e-commissioning business Sportspill. Lundberg will be one of the expert commentators who will give you qualified information you can use on the odds.
Lundberg is a two-time world champion and has two Olympic gold medals combined. In addition, he ran away with the heart of cross-country queen Marit Bjørgen, so few have more cutting-edge expertise in elite sports than him.
– We are very happy to have a resource like Fred Børre Lundberg on the team. There are only a handful of Norwegians who have actually been at the top of the world in sports, and that competence will suit us very well, says Pål Nisja-Wilhelmsen, who is Nettavisen’s director of innovation and business development.
The online newspaper’s creative spearhead often speaks fast, and it goes on and on when he tells how Sportspill will strengthen itself with a world champion on the team.
Has held the fort for Marit Bjørgen
Lundberg has commented on winter sports for NRK since 2011, and has otherwise spent a lot of time keeping the fort at home while his wife won gold on skis. Now Bjørgen has calmed down in the track and the children are starting to get bigger. Thus, Lundberg saw an opportunity to once again perform in sports, now in a slightly different way than before.
From 2016: This will be the name of Marit Bjørgen’s son
– In winter sports, I think I can have an advantage, but it is first and foremost about being very interested in sports. I’m omnivorous. I think it is important to do the digging job, get as much information as possible, before writing the analysis, says Lundberg.
Pål Nisja-Wilhelmsen believes that Lundberg will help lift Sportspill, when he starts working in Oslo in August.
– Combined investment
– Nettavisen and Amedia are the ones that have run e-commissioning activities the longest in Norway. That we now have someone with us who can lift us further is extremely important to us. Today we have local offices in Bergen and Førde, and are now strengthening our position in Oslo. With deliveries to almost 60 newspapers, we believe in a very good winter with a combination of expert content and good tips, says Nisja-Wilhelmsen and continues:
– The unique competence that Fred Børre Lundberg has, we know will strengthen us. Not only has he proven through his expert role on TV that he knows very well what he is talking about, but he also knows the sport from the inside. There are only a handful of Norwegians who have actually been at the top of the world in sports, and we believe that competence will fit very well. We are extremely pleased with how this strengthens us further in the future throughout the group, and in our combined commitment to good content and good cooperation with a serious partner such as Norsk Tipping.
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