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Music China 2021 celebrates its 20th anniversary

– Music China 2021 celebrates its 20th anniversary by empowering the development of the industry in the post-epidemic era

SHANGHAI, September 2, 2021 /PRNewswire/ — Music China, jointly organized by CMIA, Shanghai INTEX and Messe Frankfurt, returns to the Shanghai New International Exhibition Center from October 13-16, 2021. As one of the world’s leading brands in musical instrument exhibitions, Music China 2021 will bring insight into the industry in the post-pandemic era.

Given the China has emerged from the harsh pandemic for more than a year, the exhibitions have become a unique opportunity for companies to meet with clients and professionals in search of new business opportunities. Music China has played an essential role in the resurgence of the music industry, as it was successfully carried out last year against the pandemic. More of 1.106 exhibitors of 15 countries and regions joined Music China with its latest products and brand information, attracting 81.761 assistants and 1,62 millions of viewers online who were eager to understand the latest trends in the restructured industry in the post-pandemic era.

Regarded as one of the must-see exhibitions in the global music industry, Music China has been making efforts to serve the industry. This year, it is expected to cover an exhibition area of 115.000 square meters, with 11 showrooms displaying different categories of musical instruments and music-related products. Global brands confirming to attend the show include AXL, Casio, C. Bechstein, Dunhuang, Fender, Fengling, GEWA, Gibson, Hailun, Hsinghai, Jinyin, JOYO, Kawai, LAVA, NUX, Parsons, Pearl River, Pioneer DJ, Samick, Steinway, Tama y Yamaha.

Adopting its 20th edition, Music China 2021 will continue to enhance its role in the global music industry, promoting instrument making, international trade, music education and cultural development through a wide variety of events. In addition to regular events such as a new product launch, industry forums and seminars, educational programs, music competition and live shows, Music China has also planned exclusive activities to celebrate its 20th anniversary, such as the pop-up store. China-chic, the Future Music Festival, the featured exhibitions of traditional erhu, handmade guitars and trendy audio products.

In meeting the challenges together with the industry for 20 years, Music China will continue to take responsibility for supporting the industry with gratitude, contributing to the revitalization and prosperity of the global music industry.

For more information about Music China, visit our website: www.musicchina-expo.com.

Contact: Ms. Sylvia Xue+86-21-6295-3159[email protected]

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