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Metz. Did you know that Boulets de Metz is a registered trademark?

It’s like that Canadian soda that has the color of alcohol, but is not. Eh yes ! With their two small cookies filled with chocolate ganache, chocolate marzipan, crunchy caramel, toasted hazelnuts and their dark or milk chocolate coating, Les Boulets de Metz® are unique. “The problem is that we find pale meringue copies under the name Boules or Rochers de Metz. This creates confusion in the minds of people, ”sighs Gilles Dalmar. Spread the word. Since 1995, the avenue de Nancy chocolate maker has been THE owner of the trademark registered at Inpi (National Institute of Industrial Property).

A ball not to be confused

“Being the owner of the recipe is a source of pride. Thanks to my title deed, which I renew every nine years to make sure that I do not forget that it must be done every ten years, I am perpetuating a recipe created by Léon Bohr ”, the craftsman is proud. To know the origin of this specialty in Metz, we have to go back to the year 1934, when the creator was installed rue des Clercs. Six decades later, originally from Nancy, Gilles Dalmar will land in Metz. “After touring France, I was looking to settle down. I was thinking of doing it in Nice, but it was way too expensive for me. In Nancy, there was nothing great. Finally, I fell in love with this pastry shop on Avenue de Nancy which, for many years, had belonged to a certain Monsieur Grünwald, heir to Léon Bohr’s recipe. I bought the store and the brand. And that’s how he became the owner of Boulets de Metz®.

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Gilles Dalmar is not the procedural type. Even so, when a competitor offers balls that are not balls, he watches over the grain. “In twenty-six years, on the advice of Jean-François Adam, Nancy owner of the famous Saint-Epvre cake recipe , I have only initiated one legal proceeding. It was in the 2000s and it cost my opponent some € 7,000. Since then, I have mainly dealt with young people who are unaware that the mark is registered. A phone call is enough for them to change the name of their balls which are not. “

In 2015, to establish its exclusivity, the store formerly Pâtisserie Sainte-Thérèse then Le Royal was renamed Les Boulets de Metz®.

“In the best years, when the Bon-Secours hospital was still in operation, we sold up to 10,000. Today, sales have dropped a little, but we have released a new product” baptism: Le P’tit Boulet according to the same recipe with the same proportions “but in the form of bites”.

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